Senior Content Marketing Manager

Role Overview

• Draft, revise, and finalize content to meet Distribution and campaign objectives including: research articles, market insights, presentation decks, product narratives, video scripts, email copy, web copy, etc.
• Work with portfolio managers, analysts, and investment partners to gather source materials, verify facts, request charts/performance tables, and iterate drafts with SMEs.
• Prepare and submit materials to Distribution Compliance; working in close partnership to implement required edits, and manage process end-to-end through to publication.
• Ensure content is designed for impact, mapping to Distribution goals, meeting CTA/audience messaging requirements, leveraging best practices, and is aligned with campaign plans.
• Enforce Harbor editorial standards (style, tone, etc.); manage version control, and ensure content is publication ready, working with compliance for review/approval.
• Keep the editorial calendar current for investment/product assets and manage recurring content updates (monthly/quarterly/annual refresh cycles).
• Provide executional support across Content Marketing including insight and presentation updates, proofreading and client reporting.

Requirements

• Bachelor’s degree in marketing, communications or related field
• 5+ years writing and production experience in financial services, asset management, wealth management or a similar regulated B2B environment
• Strong writing, editing, proofreading and fact checking skills
• Solid familiarity with investment products (ETFs, mutual funds/CITs, SMAs, model portfolios) and ability to translate technical investment content for advisor/client audiences
• Demonstrated experience managing editorial versioning, approvals and content repositories with high attention to detail
• Understanding of major audiences across wealth & retirement inclusive of RIAs, Banks, Broker Dealers, Wirehouses etc.
• Excellent written and verbal communication & collaboration skills
• Practical experience preparing materials for compliance/legal review and implementing regulatory edits
• Strong project-management skills: ability to juggle multiple assets, deadlines and stakeholders