Senior Product Marketing Manager

Role Overview

• Portfolio Positioning & Messaging: Define and evolve the overarching value proposition for Agility’s product portfolio. Develop differentiated messaging frameworks that connect technical capabilities with customer needs.
• Drive Go-To-Market & Launches: Lead GTM planning and high-profile product announcements. You will own audience definition, naming, positioning, and marketing requirements to drive awareness and demand in priority industries and use cases.
• Technical Content & Enablement: Serve as a hands-on creator and overseer of high-impact sales enablement assets (spec sheets, presentations, case studies, and videos). Ensure absolute technical accuracy while accelerating the buyer's journey.
• Know the Customer Deeply: Map the decision-making landscape for automation buyers and operators. Understand their operational pain points, tech stacks, buying processes, and KPIs to create persona frameworks that ground all demand generation and marketing execution.
• Synthesize Market Intelligence: Act as the strategic loop between the market and the company. Gather and translate analyst research, win/loss data, competitive intelligence, and customer feedback into actionable insights that shape our go-to-market.
• Cross-Functional Collaboration: Partner closely with Product Management and Engineering to become a subject matter expert on Agility’s hardware and software applications. Collaborate tightly with a world class creative team to bring product storytelling to life across all marketing channels.
• Set Demand Generation Priorities: Use data-driven insights and market trends to establish clear priorities for demand generation, ensuring campaigns align with current product capabilities and priority industries.

Requirements

• 8+ years of experience in product marketing or product management, with a proven track record of driving high-profile product launches for robotics, AI, or adjacent deep-tech hardware.
• A master storyteller and writer who can translate complex technical functionality into clear, relatable narratives for both highly technical engineering buyers and non-technical executives.
• Industrial market fluency: Experience marketing to manufacturing, logistics, or warehousing industries is a strong plus. You should be comfortable speaking the language of industrial customers.
• A strong bias for action, backed by incisive strategic instincts. You balance big-picture strategy with execution, and you thrive when bringing clarity and direction to fast-paced, ambiguous environments.
• Highly collaborative and pragmatic, with a demonstrated ability to partner closely with Product Management, Sales, and creative teams to influence outcomes without formal authority.

Tech Stack

• Go

Benefits

• 401(k) Plan: Includes a 6% company match.
• Equity: Company stock options.
• Insurance Coverage: 100% company-paid medical, dental, vision, and short/long-term disability insurance for employees.
• Benefit Start Date: Eligible for benefits on your first day of employment.
• Well-Being Support: Employee Assistance Program (EAP).
• Time Off:
• Exempt Employees: Flexible, unlimited PTO and 12 company holidays, including a winter shutdown.
• Non-Exempt Employees: 10 vacation days, paid sick leave, and 12 company holidays, including a winter shutdown, annually.
• On-Site Perks: Catered lunches four times a week and a variety of healthy snacks and refreshments at our Salem and Pittsburgh locations.
• Parental Leave: Generous paid parental leave programs.
• Work Environment: A culture that supports flexible work arrangements.
• Growth Opportunities: Professional development and tuition reimbursement programs.
• Relocation Assistance: Provided for eligible roles.
• Annual Discretionary Bonus: Provided for eligible roles.