Live teaching & practical training: You design interactive online live sessions and convey practical knowledge from day-to-day digital marketing — especially in the areas of content development, SEO, CRM marketing and automation.
Curriculum implementation & didactics: You prepare content methodically and pedagogically along predefined modules — from kick-off and setup through content planning and SEO fundamentals to CRM usage, data protection and hands-on implementation.
Teaching current professional topics: You explain practical topics such as content strategy, AI-assisted content production, multimedia campaign formats, keyword research, on-page and off-page SEO, technical SEO and CRM-related marketing processes.
Law, data protection & marketing compliance: You teach the relevant basics of GDPR, rights, contracts and compliance in the marketing context and help present these topics in an understandable, application-oriented way.
Learner support & exam preparation: You provide orientation, motivate, explain, repeat and simplify — ensuring our participants gain the confidence needed for practical projects, exams and their career entry.
Quality assurance & feedback: You provide didactic and content feedback, contribute to the further development of our teaching formats and actively shape our digital learning processes.
Team collaboration: You work closely with colleagues from the teaching team, share knowledge and help build a strong, modern learning environment.

Practical experience in content, SEO or CRM marketing: You have solid experience in at least one of these areas and can clearly convey the connections between content, visibility, customer communication and conversion.
Subject-matter confidence in the module topics: You can explain topics such as content strategy, AI-supported content creation, SEO deep dives, keyword research, technical SEO, CRM usage as well as data protection and legal topics in a clear and practice-oriented manner.
Didactic aptitude: You explain in a structured, motivating and comprehensible way — also for beginners and heterogeneous groups.
Digital affinity: You are comfortable in virtual classrooms, use digital tools confidently and are open to modern learning formats.
Attitude & communication strength: You work solution-oriented, respectfully and clearly — and want to pass on your experience to people who are starting new careers.
Language competence: You have excellent German at C2 level; English skills are a plus.
Certified pedagogical suitability & experience: You bring at least two years of experience in adult education, have sound professional expertise in your subject area and have ideally proven your pedagogical suitability through an IHK-certified qualification (e.g. AEVO certificate).

Meaningful work with immediate impact: You help people establish themselves in the digital job market — and shape real career prospects.
100% remote, fully digital: You work completely location-independently — with tools, processes and structures that work.
Long-term perspective in a permanent position: You will become part of our permanent team and take on a role with responsibility, stability and development opportunities.
Freedom to shape & pedagogical space: You can actively contribute to content, formats and didactic development.
Fair compensation & strong team culture: You will receive performance-based pay and join a professional, committed and collegial environment with flat hierarchies and genuine solidarity.

E-Learning Instructor – Content, SEO & CRM Marketing in E‑Commerce

Key skills