Senior Product Manager – Market Expansion

Role Overview

• Own the international expansion roadmap for Merchant Central, phased by market: Canada first, then UK/EU, then determine what comes next.
• Lead the integration of new strategic processors into Merchant Central from end to end—partner with Engineering on API specs, boarding flows, processor-specific configurations, local payment methods, and reconciliation
• Research and document market requirements for each new geography: local payment methods, regulatory constraints, currency, language (ex French for Quebec), data residency, and compliance frameworks
• Write detailed user stories, acceptance criteria, and bug reports for the delivery team—you own delivery and strategy
• Manage the product backlog: groom, prioritize, and sequence work to keep the team moving with clarity on scope and dependencies
• Run or actively participate in sprint ceremonies: planning, review, retrospectives; own delivery visibility for your roadmap
• Define the go-to-market approach for each market launch: positioning, partner messaging, launch readiness checklist, and sales/channel enablement
• Partner with Product Marketing to develop external-facing content and messaging for new geographies—you understand what makes Canada (or the UK) different and you help us say it clearly
• Build competitive intelligence for each target market: who are the incumbents, what do ISOs and ISVs expect, and where does NMI have a differentiated angle
• Partner with Legal, Compliance, and Finance on local licensing, data privacy (PIPEDA in Canada, GDPR in EU), tax treatment, and operational requirements
• Define and track success metrics for each market launch: partner adoption, merchant volume, onboarding completion rates, and product utilization by geo
• Use AI tools actively—market research, requirement synthesis, competitive analysis, documentation drafting—and bring that speed to your workflow

Requirements

• 5+ years in product management with at least 3 years in payments, fintech, or B2B SaaS
• Demonstrated experience taking a product into a new market or geography—you've done the research, built the requirements, and seen a market launch through to adoption
• Hands-on product owner experience: you write user stories and acceptance criteria (or use AI to do so), manage Jira backlogs, and stay close to engineering through delivery
• Strong understanding of payment localization: local payment methods, processor integrations, currency handling, regulatory compliance, and operational differences by market
• GTM instincts: you've supported or led a product launch in a new market, contributed to positioning or messaging, and understand what it takes to enable a sales or channel team in an unfamiliar geography
• Comfort operating in ambiguity—this market and this roadmap are being built; you don't need a finished blueprint to start
• Data-driven: you define success metrics before you build and you use data to evaluate what's working
• Excellent written communicator: your stories are clear, your requirements leave no room for interpretation, and your stakeholder updates are concise
• Fluent with AI tools for product work—market research, spec drafting, synthesis, analysis

Benefits

• A remote first culture!
• Competitive compensation and benefits
• Personal growth and advancement opportunities
• Flex PTO & dedicated sick time
• 13 Paid Holidays
• Health, Dental and Vision Insurance
• Life, ADD, Short-term and Long-term Disability insurance
• 401k matching up to 4% after two months of service
• Flexible Spending Account
• Gym membership discount
• Paid Parental Leave
• Company volunteer days
• Employee referral program
• Bonusly colleague recognition