About this role

Lead and maintain brand strategy and ensure consistency across all communications
Design and produce creative assets for marketing campaigns and corporate initiatives
Manage and optimize the company website, including content, design, and performance
Execute SEO/AEO strategies and analyze digital performance using tools like Google Analytics
Support multi-channel marketing campaigns across digital, print, and social platforms
Create and edit written content aligned with brand voice
Capture and manage photo and video assets for marketing use
Track performance metrics and provide insights to improve marketing effectiveness
Collaborate with cross-functional teams to support marketing efforts and brand alignment

Bachelor’s degree in Marketing, Advertising, Graphic Design, Communications, or related field preferred, or equivalent experience
4+ years of experience in an agency or corporate design environment
Proficiency in Adobe Creative Suite and Canva
Working knowledge of WordPress, HTML, CSS, and JavaScript
Experience with SEO, AEO, Google Analytics, and CRM tools
Strong project management, communication, and organizational skills
Understanding of print production processes
Photography and videography experience preferred

Marketing & Brand Specialist

Key skills