Business Development Representative

Role Overview

• Execute outbound prospecting initiatives to generate qualified meetings and pipeline in your assigned territory.
• Conduct high-level discovery conversations with target accounts to understand business needs, qualify opportunities, and create Sales Accepted Opportunities (SAOs).
• Meet or exceed monthly and quarterly BDR-sourced Sales Accepted Opportunity (SAO) targets by consistently converting qualified prospects into opportunities.
• Research and prioritize target accounts using business and industry knowledge to identify key players, uncover compelling events, and develop tailored outreach strategies.
• Execute a multi-touch outreach cadence (call, email, social, etc.) to all prospects in your assigned territory using Outreach.io to maximize engagement and conversion rates.
• Manage, track, and accurately report all prospecting activities and pipeline in Salesforce to provide clear visibility into performance and forecast.
• Collaborate with Field, Corporate, and Digital Marketing, Sales, and Customer Success teams to build targeted account lists, campaigns, and call strategies, and attend regional marketing events to engage participants, generate leads, and drive qualified Sales Accepted Opportunities (SAOs).
• Document and continuously improve Business Development Representative processes in the GitLab handbook, in partnership with your Business Development Manager, and mentor new BDR hires to help them ramp quickly and navigate key accounts.
• Leverage AI tools (such as GitLab Duo, Claude, or similar) to enhance prospecting research, personalize outreach at scale, and improve the efficiency of your daily workflows, actively contributing to GitLab's culture of AI adoption.

Requirements

• Positive and energetic phone skills, excellent listening skills, strong writing skills
• Meet or exceed daily, weekly, and monthly KPIs
• Proven experience taking initiative and independently driving projects or activities through to successful outcomes
• Alignment with our values and working in accordance with those values
• Knowledge of business process, roles, and organizational structure
• Demonstrated persistence in pursuing goals, learning from setbacks, and continuously improving to achieve strong results
• Passion about being a part of GitLab's journey
• Proficiency in using Salesforce and LinkedIn Sales Navigator
• Comfort using AI tools to support day-to-day work, whether for research, writing, or workflow automation, and a genuine curiosity to continuously explore how AI can improve your effectiveness as a BDR
• Previous tech industry experience or experience in sales development, marketing, or sales is a plus
• Proficiency in English, our company language, is required for effective communication.

Benefits

• Benefits to support your health, finances, and well-being
• Flexible Paid Time Off
• Team Member Resource Groups
• Equity Compensation & Employee Stock Purchase Plan
• Growth and Development Fund
• Parental Leave