Regional Sales Manager

Role Overview

• Join a high-performing team that is revolutionizing the wire and cable industry!
• Meet and exceed product sales and profitability goals within the assigned territory.
• Develop the market by creating a strategic go-to-market plan for the assigned territory, including SWOT analysis, target accounts, and distribution strategy.
• Identify and execute conversion opportunities with Residential Electrical Contractor (REC) accounts throughout the territory.
• Develop and execute strategic initiatives to increase brand awareness and drive adoption of Copperweld products within targeted REC accounts.
• Prospect and develop accounts in a way that drives account conversion, sales growth, and a favorable impact on EBITDA.
• Develop a network map of inspector communities and Authorities Having Jurisdiction (AHJs) within the territory to identify areas of restriction or resistance.
• Collaborate with Copperweld leadership to develop action plans addressing restrictions and creating favorable outcomes for Copperweld.
• Build industry awareness by attending local and regional trade shows, marketing events, and other industry functions.
• Serve as a speaker and/or provide technical articles or content within industry communities to drive brand awareness, education, and product adoption.
• Identify, develop, and strengthen relationships with key distribution channels within the assigned territory.
• Drive sales and stocking programs with strategic distributor partners.
• Conduct lunch-and-learns and educational forums at local and regional distributor locations to support product education and sales growth.
• Support and attend local distributor trade show opportunities, including open houses and similar events, as needed.
• Collaborate across the organization to share best practices, increase collective knowledge, and exceed sales objectives.
• Stay current on applicable codes and regulations relevant to the residential electrical market.
• Maintain membership in trade organizations that drive brand awareness and support Copperweld’s sales goals.
• Serve as a brand ambassador within identified trade and industry communities.
• Collaborate with local manufacturers’ representatives, trade groups, and regulatory stakeholders to promote Copperweld and expand market awareness.
• Support product development efforts by assisting Sales and Marketing with marketing literature, website content, and technical/commercial presentations.
• Routinely update the Executive Team on territory performance and strategic initiatives by preparing materials, presenting progress, and ensuring required data is accurate and complete.
• Perform other duties as assigned.

Requirements

• High school diploma or GED required; bachelor’s degree in Business, Business Administration, or a related field preferred.
• 8+ years of sales experience in the electrical industry.
• Experience working directly with electrical contractors or in an electrical contractor-facing role strongly preferred.
• Ability and willingness to travel up to 50% within the assigned territory to support customer meetings, distributor visits, trade events, and other business needs.
• Proficiency in Microsoft Office; experience with Smartsheet and ERP systems strongly preferred.
• CRM experience required.
• Ability to develop regional marketing plans.
• Strong organizational skills with the ability to plan, prioritize, and work cross-functionally.
• Analytical, creative, and adaptable problem-solver with a proactive, can-do attitude.
• Strong presentation, communication, and negotiation skills.

Tech Stack

• ERP

Benefits

• Comprehensive Medical, Dental, and Vision Plans
• PAID Time Off & Holidays
• 401k Matching
• Life and Disability Insurance
• Great Place to Work Certified!