About this role

Lead the end-to-end vision, strategy, and UX design execution for AI-driven incubation projects
Explore, define, and prototype novel AI-powered product experiences
Design and iterate conceptual, visual, and interaction patterns that evolve the Expedia brand experience
Produce tangible prototypes and experiments to evaluate ideas with users and stakeholders
Collaborate closely with a small cross-functional incubation team to transform early concepts into higher-fidelity experiences
Synthesize and communicate key insights, learnings, and design directions through compelling storytelling

12+ years of experience in product or UX design
Bachelor’s degree or higher in a related field (Design, Human‑Computer Interaction, User Experience or similar), or equivalent relevant experience
Proven ability to take ambiguous, technically complex opportunities and translate them into clear, inspiring, and testable AI-powered product experiences
Demonstrated expertise in interaction, visual, and systems-level experience design
Strong communication and storytelling skills
Familiarity with AI-driven systems, tools, or workflows and applying AI/ML concepts to real world products

Principal Product Designer – AI Incubation Lab

Key skills