Temporary Senior Strategist, Long Form Content / YouTube

Role Overview

• Define the channel architecture — how the channel is organized, what content pillars it's built on, and how it grows over time.
• Develop the approach for the core content systems: an educational/tutorial system, a creator-led long-form approach, and a creator showcase approach.
• Set packaging and publishing recommendations — titles, thumbnails, descriptions, playlists, cadence, and rollout — grounded in what the platform rewards.
• Build the rollout plan across the content window, with a view toward future quarters.
• Review briefs and source materials, and lead workshops and working sessions to align the team and client.
• Lead concepting and development of tutorial content — topic refinement, episode framing, recommended formats, scripting, and edit direction for long-form 16:9 episodes.
• Lead creator content concepting for long-form creator episodes — story outlines, script and episode structure, edit guidance, and creative visual inputs.
• Own creator showcase packaging — titles, thumbnail direction, descriptions, playlist placement, and creator crediting.
• Carry concepts through multiple internal and client review rounds, keeping quality high and feedback moving.
• Partner closely with the account lead, project management, creative, and production to translate strategy into work that ships.
• Participate in a standing weekly client status meeting (5:30–6:30pm PT) and an internal scrum, supplemented by ad hoc working sessions and written communication through the client's preferred platforms.
• Surface risks and opportunities early, and bring solutions, not just flags.
• Navigate ambiguity with confidence in an environment where direction evolves and strong translation into execution matters.

Requirements

• A demonstrated track record of building and growing YouTube channels — you can point to channels and audiences you've helped grow.
• Deep, current knowledge of the YouTube platform: how the algorithm works, what drives discovery, watch time, and retention, and what works versus what doesn't.
• Command of both the mechanics (packaging, thumbnails, titles, publishing cadence, analytics) and the content approach (formats, storytelling, and editorial that holds an audience).
• Experience developing long-form content and/or creator-led programs, ideally including educational or tutorial content.
• Strong concepting and editorial instincts, with the ability to give clear edit and format direction.
• Clear, confident communication across presentations, written communication, and client conversations.
• Comfort in fast-moving environments where priorities evolve and ambiguity is part of the process.
• Experience working with global stakeholders across time zones and navigating cross-cultural working relationships is a plus.

Benefits

• 401(k) Participation: Access to our 401(k) retirement plan, including a company match
• Statutory Benefits: Eligibility for all legally mandated benefits as required by law.