Drive performance across Pubity Group's pages
Keep quality high on behalf of the content team
Build a Social Activation team that delivers insights, creativity and results
Set clear goals for every team member
Run weekly branded campaign feedback sessions with your team
Work with the data team to turn performance signals into the next generation of branded products
Manage the Ad Calendar and workflows across the commercial function

You've led social or branded content teams
You know what makes content perform at scale, not just creatively but strategically
You're as comfortable presenting performance data as you are giving creative feedback
You have a deep understanding of what drives performance on Facebook, Instagram, TikTok and YouTube
You can read data critically and turn it into actionable creative and commercial direction
You have a proven track record of building and leading creative teams across time zones
You have experience managing content pages or accounts at scale
You are comfortable working alongside sales and client services, fluent in both creative and commercial
You have experience running campaign reporting and performance reviews for brand partners
You brief clearly, present confidently and write in a way people actually read
You have experience building knowledge-sharing functions, including training sessions, performance debriefs and feedback frameworks

Social Activation Director

Key skills