Own the full marketing strategy for Seobility — all channels, with accountability for results and budget (yearly six-figure PPC spend, freelancers, and project investments).
Own product-led and diversified growth: build sustained acquisition sources beyond our Google-organic base, turn feature launches into measurable acquisition and activation.
Lead and develop a team of 2–3 mostly senior marketers — strategic direction, coaching, clear priorities, and planning that keeps delivery on track.
Think marketing AI-native, with tools, automations, and agentic workflows at the heart of research, production and shipping, as well as communication with our users.
Build ecosystem partnerships that expand Seobility's reach and brand authority.
Champion Seobility's presence in the SEO community, thought leadership, and creator/channel strategy ideally including video content.

Generalist growth marketing background: you connect the dots across channels and data, find creative angles, and make things happen without waiting for perfect conditions.
SEO expertise: deep enough to lead strategy for a product in the SEO tool space, navigate the market with authority, and credibly represent us to the SEO community and our users.
AI-native builder: you routinely use AI to work and to build — tools, automations, prototypes — with enough technical fluency (HTML, CSS, APIs, webhooks) to ship a lead magnet or landing page without waiting for engineering.
Leadership with execution discipline: you lead senior people with high standards and empathy in equal measure — and you turn strategy into goal-linked plans that ship: structured planning, clear scope, and accountability in execution that keeps momentum past kickoff.
Strong communicator & relationship builder: you win people over — opening doors, negotiating and growing ecosystem partnerships, representing Seobility credibly and authentically in public, and sparring with the team on strategy — all in excellent English (written and verbal).
Budget ownership experience: you have managed significant monthly marketing budgets and can prioritise for business impact.

Flexibility: We're remote first with an optional small office in Nuremberg. You can work from anywhere, as long as your working time substantially overlaps with CET.
Freedom and autonomy: We're a high-trust team, and you'll be given lots of flexibility to drive growth and tackle challenges in your own way, with plenty of help from the team when you need it.
Minimum bureaucracy: We don't like to get bogged down with meetings and red tape. We like to be efficient and keep momentum steady & sustainable.
Small & friendly team: We help each other out, have fun, and look out for each other.
Our network: We are a community of entrepreneurial SaaS professionals that regularly exchange ideas, knowledge, learning, and expertise with each other internally.

Head of Marketing

Key skills