Provoke action into tangible solutions that act as the connective tissue to drive success for our clients & Croud.
Responsible for growing our client’s business by creating strategies that connect insights to media activation to measurement.
Expanding the agency's playbook to deliver media plans that deliver measurable results.
Ensure strategy is deployed holistically across plans.
Creating compelling narratives that are able to engage and persuade various audiences.
Oversee audience, market, and competitor intelligence projects, ensuring that work is insightful and actionable.
Oversee measurement and testing strategy across channels, continuously optimizing investment decisions by translating performance data into clear actions regarding what to scale, shift, or stop across channels and campaigns.

Experience of elevating over campaign planning and having to drive demonstrable results for c-suite executives.
Expected to be an expert across all media, including digital, social and traditional, demonstrating advanced knowledge in all areas.
Extensive experience of presenting to clients and ’selling-in’ ideas, and of working closely with senior stakeholders to understand their business objectives.
Great communication and presentation skills, with good attention to detail.
Experience managing a team.
Exposure to big budgets, complex organization structure with multiple stakeholders, overlapping planning processes with multiple competing priorities.
Hands-on experience of key digital marketing platforms is preferred. These include (but are not limited to) Google Analytics, Google Ads, Facebook Ads Manager, DV360.
Represent Croud at industry events, public speaking and thought leadership.
Experience in CPG and/or Multi Brand Retail a bonus, but not a requirement.

Associate Director, S&P

Key skills