Run the day-to-day operation of the organic content engine across YouTube (long-form) and short-form (Shorts, Reels, TikTok), supporting both long and short form end to end
Manage the organic editing team day-to-day: hiring, onboarding, scheduling, deadlines, workflow, and throughput. The Social Media Growth Strategist sets creative standards and direction; you keep the team shipping to those standards on time
Own execution of the organic content calendar and the publishing cadence across all channels
YouTube channel management: uploads, titles, descriptions, tags, thumbnails, playlists, cards and end screens, and community
Oversee testimonial video production, from pipeline to publish
Run split testing across YouTube (thumbnails, titles, hooks) and hand clean results back to the Social Media Growth Strategist and the Paid team
Track organic performance, report weekly, and feed winning hooks, themes, and formats back to the Strategist and the Paid team
Coordinate SEO tasks and website hygiene, including blog operations and website consolidation
Coordinate FTC compliance checks across organic content and funnels, and flag legal risk to leadership
Reputation monitoring and response coordination
Drive the quarterly planning cadence and monthly sweeps across the organic org
Coordinate course and content project delivery: timelines, dependencies, and launch readiness
Create SOPs and repeatable workflows so the organic engine runs on reliable systems rather than one-off effort
Requirements
3+ years running content operations, content production, or a YouTube/organic channel in an async, remote-first environment
Proven experience managing or coordinating a video editing team: hiring, scheduling, deadlines, and quality throughput
Hands-on YouTube channel management, plus short-form distribution across Shorts, Reels, and TikTok
Comfortable building SOPs, content calendars, and repeatable production workflows
Analytics literate: comfortable reading channel and content performance data and acting on it
Working knowledge of SEO fundamentals and website/blog management (preferred)
Background in info-products, high-ticket coaching, or online education (preferred)
Benefits
Work from Anywhere: Fully remote position, work from wherever you're most productive
Flexible Hours: Structure your workday to fit your life while still meeting team needs, overlapping 3 to 4 hours daily with US Eastern Time
Ongoing Growth: Access to ongoing training, resources, and development opportunities
Ownership & Impact: You won't just fill a role, you'll help run the engine of a company that changes lives every day
Leadership Collaboration: Work closely with the organic leadership and department leads, with direct influence on how the content engine grows