You manage account growth through Meta Ads — from audit through hypothesis and test roadmap to scaling and reporting.
Structured, not by gut feeling.
You optimize based on total business metrics (net revenue, CAC, contribution margin, MER) and incremental KPIs, not platform ROAS alone.
You think beyond the ad: if the growth bottleneck isn’t in the ads (offer, landing page, product, pricing), you tell the client clearly and provide an alternative path.
You reverse-engineer the customer journey for high-ticket products: micro-conversions as algorithmic signals, post-purchase surveys, time-lag measurement.
You build your test roadmaps with AI assistance.
Our stack gives you audits, breakdowns and anomaly signals; you deliver the hypothesis and validate the output instead of taking it at face value.
You develop growth hypotheses (segment → mechanism → missing set-piece) and evaluate creative performance beyond vanity metrics.

You have operational and strategic command of Meta Ads — campaign architecture, optimization objectives, creative testing — and can explain your decisions to a founder in business metrics.
You think in systems: hypothesis → test → learning → next test.
You work with AI daily — own prompts and workflows; ideally you’ve used tool integrations or automations — and can specifically explain where AI made you faster and where you deliberately don’t trust it.
You understand incrementality (new-customer control) and why last-click is misleading on long journeys.
Or you want to learn and demonstrate exactly that within your first 90 days with us.
You are willing to push back: you don’t just agree to “scale 5x tomorrow”, you lead the client.

An environment where AI tools are built, not requested.
A small, high-quality client portfolio instead of an assembly line.
Every decision you make moves real budget and real business.
A challenging and demanding work environment that is constantly evolving and values your work.
Very fair compensation.
A relaxed atmosphere with flat hierarchies and plenty of fun, without sacrificing professionalism.
Work the way you’re most productive.
Flexible working hours and remote work are standard.
Provision of the latest Apple devices.
Friendly, professional and carefully selected clients — who definitely won’t make your life a living hell.
We work with our clients as equals.

Growth Marketer – Meta Ads, E‑commerce

Key skills