Sales Development Representative

Role Overview

• Execute a proactive outreach process including phone calls, emails, and social selling to identify and qualify new accounts for the Digital Advertising platform.
• Build and maintain influential relationships with potential advertisers and internal sales counterparts via high-frequency interactions.
• Identify growth opportunities by using prospecting tools like ZoomInfo and LinkedIn Sales Navigator to reach key decision-makers.
• Qualify leads through a structured discovery process, setting up high-value meetings and calls between potential clients and the Client Partner team.
• Develop a deep understanding of Digital Advertising solutions to effectively communicate benefits and provide tailored solutions to prospects.
• Follow best practices for lead management, ensuring a seamless transition from initial outreach to deal closure within the sales cycle.
• Maintain accurate records of all sales activities and client interactions within the CRM (Salesforce) to ensure data integrity.
• Track and analyze key metrics to measure the success of outreach campaigns and provide feedback on customer sentiment and market trends.
• Attain daily, weekly, and monthly targets for outbound activities and qualified meeting quotas.

Requirements

• Proven results orientation with a drive to achieve and exceed outbound activity and pipeline targets.
• Exceptional communication and persuasion skills, with the ability to engage potential clients and articulate the value of the Digital Advertising platform.
• A coachable mindset with a strong commitment to continuous learning and professional development.
• Strong organizational and time management skills, with the ability to prioritize tasks effectively in a fast-paced environment.
• A process-oriented approach, ensuring attention to detail and accuracy in CRM management and lead hand-offs.
• Basic understanding of digital analytics and the ability to interpret data to improve outreach performance.
• High level of motivation and a proactive , goal-oriented work ethic.
• Prior experience in sales or account management is a plus, specifically within a B2B or digital media environment.

Benefits

• Structured learning and career development programs
• Mental health program
• Generous Paid Time Off policy
• Paid medical leave
• Child/Dependent care reimbursement
• Education reimbursement
• 401k match, hardship loan program, access to financial wellness advisor
• Comprehensive healthcare coverage including medical, dental, and vision