Akamai Technologies is a leader in cloud services, and they are seeking a Field Marketing Manager to drive customer growth marketing. This role involves collaborating with sales and marketing teams to design and execute cloud and AI-focused demand generation programs, optimizing funnel performance to meet revenue targets.
Responsibilities:
- Developing a deep understanding of Akamai's cloud and AI strategy, and aligning marketing initiatives with North America Cloud sales leadership
- Building and executing a cloud and AI marketing strategy that acquires new contacts, nurtures them through the funnel, and converts contacts into qualified sales pipeline
- Driving cloud and AI-focused demand generation across the U.S
- Coordinating cloud and AI marketing strategy and execution across regional and global Akamai marketing teams to optimize funnel performance
- Designing and packaging scalable, sales-led demand generation programs-including digital campaigns, field events, and account-based marketing (ABM)
- Planning and executing integrated cloud and AI demand programs across the U.S
- Creating clear, data-driven reporting to track KPIs, analyze ROI, and demonstrate business impact on pipeline and revenue
- Communicating marketing plans, execution progress, and program results to sales, product, and marketing stakeholders on a regular basis
Requirements:
- 8 years of relevant experience and a Bachelors degree in Marketing, business, computer science or a related field
- Experience in B2B marketing with a proven track record of building and accelerating pipeline through multi-channel demand generation strategies
- Experience in a cloud-focused organization (public cloud, cloud infrastructure, AI cloud, or related technology)
- Familiarity with the AI industry landscape, including AI applications, LLMs, AI agents, and AI infrastructure/hardware trends
- Passion for exploring and developing Akamai's cloud opportunities within AI-driven use cases
- Strong analytical skills with data-driven approach to decision-making and optimization
- Proficiency Salesforce and familiarity with modern marketing technology stacks
- Proactive, self-motivated mindset with the ability to learn quickly and operate effectively in a fast-evolving market