Delinea is a pioneer in securing human and machine identities through intelligent, centralized authorization. They are seeking a Channel Marketing Manager to support the execution of their global channel marketing strategy and drive partner-facing program impact, managing day-to-day operations and enhancing relationships with internal stakeholders and partners.
Responsibilities:
- Audit, curate, and maintain Delinea Partner Portal content for accuracy, relevance, and ease of use
- Scope, brief, and coordinate the creation of partner-ready content (solution briefs, videos, presentations) with Channel sales, Field Marketing, Product Marketing, and Creative Services
- Build and publish pre-packaged partner campaigns (emails, social posts, landing pages, playbooks) for fast adoption and pipeline generation
- Coordinate with the Corporate Communications team to deliver timely partner announcements and updates via newsletters, webinars, and social channels
- Track asset downloads, campaign adoption, lead generation, and pipeline influence to measure ROI
- Use data-driven insights to improve future campaigns and portal utilization
- Support distributors and resellers with joint events, training sessions, and partner initiatives aligned to theater sales priorities
- Collaborate with the Lead Channel Marketing Manager and cross-functional teams to execute programs that drive revenue growth
Requirements:
- 5+ years in channel, partner, or product marketing (or 3+ with a master's degree) in B2B SaaS or cybersecurity
- Deep understanding of two-tier distribution, reseller, and alliance motions
- Proven success creating and executing marketing programs that generate partner demand
- Strong project management skills and ability to manage multiple priorities
- Excellent written and verbal communication skills; comfortable working with partner and internal leadership
- Experience with PRM and marketing automation tools (Impartner, Salesforce PRM preferred)