Senior Product Manager, Consumer Growth

ClassPass is a company focused on connecting individuals with inspiring fitness and wellness experiences. They are seeking a seasoned Senior Product Manager to lead the consumer growth strategy and execution, collaborating closely with cross-functional stakeholders.

Responsibilities:

• Lead Growth Product Strategy & Roadmap
• Define and communicate a clear product vision aligned with company goals and customer needs
• Drive roadmap prioritization using value-vs-effort frameworks to maximize impact and time to market
• Balance near-term delivery with long-term strategic investments
• Execution & Delivery Excellence
• Oversee the product lifecycle, from ideation through launch and post-release optimization
• Collaborate closely with engineering to ensure feasibility, quality, and timely delivery
• Use tools such as Notion, Confluence, Jira, and other internal platforms to drive transparency, collaboration, and documentation across teams
• Champion User-Centric Product Development
• Leverage customer insights, data, and market trends to guide product direction
• Foster a deep understanding of the needs on both sides of a consumer and wellness business marketplace
• Partner with UX and research to ensure products are intuitive, efficient, and easy to use
• Stakeholder Engagement
• Communicate product vision, roadmap, and progress to senior leaders and stakeholders
• Build strong relationships with partner businesses, gathering feedback to guide roadmap decisions
• Collaborate with marketing to ensure successful product positioning and launches

Requirements:

• At least 3 years of experience in product management
• A strong track record building high quality consumer products
• Deep experience with consumer mobile apps and consumer growth and engagement funnel optimization
• Technically and analytically savvy, with knowledge about how products are built and are comfortable defining, querying, and interpreting data independently
• You have run large-scale experiments to validate and measure product changes
• Excellent communication and collaboration skills, with experience partnering across functions and with data science
• Sharp product intuition grounded in user feedback and data
• Experience working in agile, full-stack product teams from discovery through delivery
• Comfort using modern product tools like Notion, Confluence, Jira, Figma, and Miro
• Have built and scaled consumer products during a hyper-growth stage
• Have experience defining consumer growth playbooks and deep knowledge of cutting-edge growth strategies and patterns
• Are execution-focused and know how to unblock teams while balancing speed and quality
• Act as a true product owner with a high bar for craft and detail
• Bring strong business acumen to decision making, weighing business impact and making tough trade-offs
• Have a track record for incorporating experimentation into your build process; know how to construct an effective test and analyze the results
• Generate insights from both qualitative and quantitative data
• Are comfortable operating in ambiguity and shaping direction as you go
• Stay close to new and evolving technologies and apply them thoughtfully
• Enjoy owning a roadmap and collaborating deeply with engineering and business partners
• Value collaboration, iteration, and feedback as part of building great products
• Prefer shipping early and often, keeping solutions simple and avoiding unnecessary complexity