PAR TechnologyRemote
Sr. Solution Portfolio Marketing Manager
United States of America
Full-time
2 weeks ago
$95,000 - $150,000 USD
H1B Sponsor
Key skills
B2B SaaS marketingsolution positioningcross-functional collaborationanalytical skillsstakeholder managementprogram buildingcommercial instinctsrestaurant tech experiencestorytellingSaaSSales
About this role
PAR Technology Corporation is a leader in restaurant technology, empowering brands worldwide to create lasting connections with their guests. The Sr. Solution Portfolio Marketing Manager will own PAR’s cross-product solution story, creating compelling narratives and operationalizing solution positioning to drive growth and improve sales metrics.
Responsibilities:
- Own solution positioning: Connect POS + Ordering + Loyalty + Payments into a unified narrative tied to operator outcomes (topline, speed, margin, retention, simplification, vendor consolidation)
- Build solutions GTM for new logos: Define ICPs, buying committees, competitive angles, and launches; partner with Demand Gen to create targeted pipeline-driving campaigns
- Operationalize cross-sell/upsell: Create expansion playbooks (who/when/what/offer) driven by product usage signals, renewals, and EBR/QBR moments; design “good/better/best” paths and renewal-adjacent offers
- Create sales-ready assets: One-sheets, solution briefs, pitch decks, ROI/TCO tools, talk tracks, objection handlers, demo storyboards, and executive value summaries
- Enable revenue teams: Train AEs/SDRs/CS/AM on solution discovery and expansion qualification; implement lightweight certification for message consistency
- Be the market voice: Track trends and competitors; translate insights into differentiated messaging, field guidance, and roadmap inputs
- Prove impact: Partner with RevOps to define KPIs, instrument dashboards, run experiments, and iterate
Requirements:
- 5+ years in B2B SaaS product/solution marketing with measurable impact on multi-product GTM and expansion/cross-sell
- Strong storytelling and executive-ready writing; able to translate complex tech into clear business outcomes and ROI
- Experience building lifecycle/expansion programs with CS/AM/Marketing (triggers, offers, messaging, measurement)
- Analytical comfort with pipeline, attribution, NRR/expansion metrics; uses data to iterate packaging and plays
- Proven cross-functional operator with Product, Sales, CS, Demand Gen, and RevOps
- restaurant/hospitality tech
- ABM/buying groups
- exposure to pricing/packaging