Director, Upstream Product Marketing – Early Stage PSMA

Telix Pharmaceuticals is a dynamic, fast-growing radiopharmaceutical company focused on precision medicine. The Director of Upstream Product Marketing – Early Stage PSMA is responsible for shaping the commercial strategy for next-generation diagnostic products, leading opportunity identification, and guiding the strategic direction of Telix’s PSMA innovation pipeline.

Responsibilities:

• Lead regional opportunity and identification for new PSMA imaging concepts aligned with Telix’s long-term franchise and portfolio strategy
• Direct comprehensive market assessments to quantify unmet needs, commercial potential, and competitive advantage
• Own the development of early commercial strategy, articulating long-range positioning, market differentiation, and value creation pathways
• Define and guide Target Product Profiles (TPPs) in collaboration with GDLs and Medical Affairs to ensure development programs are grounded in customer and market needs
• Engage regional leaders to gather, analyze, and integrate early customer insights that shape development priorities and early-stage decision-making
• Lead the creation of high-quality, strategic business cases for early PSMA opportunities, including TAM/SAM models, adoption scenarios, and value assessments
• Collaborate with Commercial Strategy & Operations to develop and challenge early financial models, forecasts, and scenario planning
• Shape early pricing, access, and reimbursement assumptions to ensure commercial feasibility
• Present strategic recommendations to leadership, governing bodies, and PMC pre-review forums to influence go/no-go investment decisions
• Ensure early-stage programs are well-prepared for seamless transition into late-stage development
• Serve as the senior commercial lead for early-stage PSMA programs, ensuring commercial guidance is deeply integrated into clinical and regulatory strategies
• Partner with GDLs, Medical Affairs, and Clinical Development to influence protocol direction and evidence-generation priorities
• Lead alignment across regions, ensuring early-stage insights, voice-of-customer (VoC), and market requirements are consistently communicated and embedded in development planning
• Provide early strategic guidance to downstream marketing teams to facilitate long-term brand and launch planning
• Provide competitive intelligence and foresight on emerging PSMA technologies, clinical trends, and pipeline dynamics
• Identify early opportunities and risks that could influence Telix’s future positioning, lifecycle strategy, or partnership pathways
• Develop strategic dashboards and intelligence briefs for senior leadership to support portfolio decisions
• Collaborate with Corporate Strategy and BD on partnership evaluations, external innovation scans, and potential licensing opportunities
• Lead cross-functional strategic initiatives and early-stage commercial workstreams, ensuring disciplined execution and timely delivery
• Manage governance routines, executive updates, and decision-making materials for early development and portfolio prioritization
• Provide commercial rigor, clear risk-benefit evaluation, and customer-driven rationale to support strategic prioritization across the pipeline

Requirements:

• Bachelor's degree in Marketing, Business, Life Sciences, or related field; MBA or advanced degree strongly preferred
• 8–12+ years of relevant experience in pharmaceutical, biotech, diagnostics, business development, or strategic marketing
• Significant experience in upstream, early product strategy, or franchise-level portfolio planning—preferably in oncology, urology, or molecular imaging
• Strong analytical capabilities with demonstrated expertise in forecasting, TAM/SAM modeling, and business case development
• Proven ability to translate complex scientific, clinical, and market insights into actionable commercial strategy
• Demonstrated leadership and influence across matrixed organizations
• Exceptional communication skills, with the ability to present recommendations to senior and executive leadership
• Strong program leadership, prioritization, and decision-making skills in fast-paced environments
• Travel: 35% - 50%, conservatively