GovCIO is currently hiring for a Temp. Director Brand Growth & Marketing Strategy to support Corporate Marketing needs on a temporary/part-time basis. This role involves leading brand and marketing operations, managing campaign assets, and ensuring consistent messaging across all channels during maternity leave coverage.
Responsibilities:
- Lead day-to-day brand and marketing operations during maternity leave coverage
- Ensure all marketing campaign assets (digital, social, email, etc.) are executed on time and aligned with brand strategy
- Approve creative assets, content, and marketing collateral in line with the company’s brand identity
- Review and oversee corporate communications to ensure consistent messaging across all internal and external channels
- Oversee corporate events, including logistics management, planning approvals, and budget oversight
- Manage merchandise and vendor relationships, ensuring quality and cost efficiency
- Update and manage marketing budget, ensuring proper allocation and tracking
- Manage Monday.com boards and project management tools, keeping projects organized and on track
- Collaborate across teams to improve processes and leverage software tools to drive efficiency, organization, and performance tracking
- Oversee public relations initiatives, including press releases, media relationships, and thought leadership placement
- Assist with campaign execution in HubSpot, including advertising, email workflows, lead capture forms, and post-event lead nurturing
- Establish and review social media campaigns prior to publishing
- Conduct market research and competitive analysis to inform marketing strategies
- Collaborate with business development and leadership on marketing support for initiatives
- Track marketing campaign performance and provide monthly reports on KPIs and ROI
- Coordinate with external agencies, freelancers, and vendors to ensure deadlines and deliverables are met
- Maintain brand consistency across all channels and touchpoints
Requirements:
- Bachelor's with 12+ years (or commensurate experience)