Databricks is a leading data and AI company, known for its innovative Data Intelligence Platform. The Principal Partner Marketing Manager will lead strategic co-marketing initiatives with Microsoft, focusing on developing joint marketing strategies that drive awareness and revenue growth through partnership.
Responsibilities:
- Develop and execute a comprehensive joint marketing plan aligned to business objectives, GTM motions, and sales priorities for Microsoft
- Plan and execute integrated co-marketing campaigns (e.g., events, digital, content syndication, solution launches) that drive awareness, pipeline, and adoption
- Work closely with partner sales and field marketing to support regional demand generation, joint account planning, and customer engagement initiatives
- Collaborate cross-functionally to develop compelling content and joint value propositions, solution briefs, case studies, and customer stories
- Define KPIs and provide regular reporting on performance, pipeline contribution, and marketing influence
- Partner with internal teams across campaigns, digital, communications, and events to ensure consistent execution and messaging
Requirements:
- 10+ years of experience in partner marketing, product or solution marketing for an enterprise software or SaaS company
- Proven success in building and executing joint GTM programs with Microsoft
- Deep understanding of cloud ecosystems, solution co-selling, and enterprise buyer journeys
- Strong cross-functional leadership skills with the ability to manage complex projects and build trusted relationships internally and externally
- Excellent communication, storytelling, and presentation skills
- Data-driven and comfortable measuring and optimizing performance across campaigns
- Self-starter with high attention to detail and ability to operate in a fast-paced environment
- Experience with cloud, big data, data analytics, data warehouse, machine learning or AI technologies