Senior Director II, Customer Marketing & Growth Strategy

The Coca-Cola Company is a leading global beverage company, and they are seeking a Senior Director II for Customer Marketing & Growth Strategy. This role serves as the Chief Marketing Officer for the Strategic Partnerships & On-Premise organization, responsible for shaping marketing vision and driving commercial strategies to deliver measurable growth.

Responsibilities:

• Lead, inspire, and empower a high-performing team of Customer Marketers responsible for setting the marketing vision, brand presence, and commercial agenda across all SPOP customers and channels
• Serve as the senior-most face of Coca-Cola marketing to customers, especially at the C-suite level, cultivating strategic partnerships, influencing joint business planning, and driving marketing negotiations at the highest levels
• Negotiate marketing investments and partnership frameworks, internally and externally at the executive level, to maximize Coca-Cola’s presence, efficiency, ROI, and impact
• Provide visionary leadership and subject matter expertise on emerging market trends, digital transformation, and next-generation consumer engagement across the system
• Lead, shape, and commercialize the SPOP value story across the Coca-Cola system—including FSOP, Retail, Brand, Digital, and Bottlers—to fully unlock the value of the assets to the system
• Own and lead internal business planning processes, ensuring alignment of cross-functional partners, resources, and priorities
• Translate enterprise-level strategies and calendarized events (GOAT) into actionable operating plans across the SPOP portfolio
• Partner cross-functionally across NAOU to solve complex customer and channel challenges, bringing insight-driven marketing expertise to grow the business, elevate brand value, and attract/retain consumers
• Provide leadership voice across the organization to offer a Strategic Partnerships & On-Premise (SPOP) lens to strategic planning, resource allocation, and customer insights
• Scale learnings, best practices, and innovation across the broader system to drive enterprise-wide impact
• Develop, inspire, and advance a diverse, high-performing team, foster a culture of trust, curiosity, innovation, accountability, and continuous growth
• Own all people leadership processes, including annual objectives, talent development, succession planning, and ongoing performance management
• Ensure organization effectively manages all resources and delivers key financial goals on budget (T&E, DME, Agency, and MAM)
• Serve as a catalyst for engagement across both direct reports and the broader SPOP organization, strengthening culture and organizational engagement

Requirements:

• 10+ years of progressive marketing leadership experience, ideally within foodservice, retail, entertainment, marketing assets, beverage, or related industries
• Proven track record of influencing C-suite stakeholders and senior customers
• Expertise in customer marketing, brand strategy, assets, and digital marketing
• Ability to develop and lead business planning processes, integrating strategic initiatives, multi-year plans, and commercial objectives
• Demonstrated success in building, developing, and inspiring high-performing teams
• Strong analytical, negotiation, communication and influencing skills
• Ability to translate complex market or customer based strategies into simple, achievable, team tactics and initiatives
• Must LOVE and appreciate customer interaction, convention participation, industry events, and summits
• General Management Mindset
• Postgraduate Degree or Certification Preferred
• Preference is Atlanta (Primary), Dallas/Plano, Charlotte, Northeast corridor: New York Metro, Philadelphia, Boston