Infiterra is a global leader in subscription commerce, enabling IT distributors, Managed Service Providers, and telcos to succeed in the subscription economy. The Business Development Representative is responsible for generating qualified meetings, identifying relevant buying personas, and developing strategic engagement within named target accounts.
Responsibilities:
- Identify and prioritize ICP-aligned accounts (IT Distributors, MSPs, and Telcos)
- Conduct structured research to map buying committees and key decision-makers
- Initiate engagement using a disciplined, multi-channel outbound strategy (email, phone, LinkedIn, and modern prospecting platforms)
- Secure qualified discovery meetings that align with defined SQL criteria
- Partner closely with assigned Account Executives to define account strategies
- Contribute intelligence on account dynamics and stakeholder engagement
- Maintain structured follow-up cadences to maximize account penetration
- Leverage CRM (HubSpot), LinkedIn Sales Navigator, and modern sales engagement platforms to execute and optimize outreach
- Utilize AI-based prospecting, research, and personalization tools to increase response and conversion rates
- Continuously test, analyze, and refine outreach strategies using performance data
- Maintain accurate and complete CRM records to support forecasting and pipeline transparency
- Align daily activities with Sales team and company OKRs
- Track and report on KPIs such as meetings booked, SQLs created, and conversion rates
- Participate in structured weekly check-ins and performance reviews
- Contribute to continuous improvement initiatives within the Sales function
- Maintain up-to-date knowledge of Infiterra’s platform capabilities and value propositions
- Understand subscription commerce business models and industry dynamics
- Participate in formal enablement programs and ongoing sales training
Requirements:
- 1–3 years of experience in B2B SaaS sales, outbound prospecting, or business development
- Strong interest in cloud, SaaS, or subscription-based business models
- Demonstrated comfort engaging senior-level stakeholders
- High level of digital literacy and confidence using modern prospecting tools
- Experience with CRM platforms (HubSpot preferred), LinkedIn Sales Navigator, ZoomInfo and sales automation tools
- Familiarity with AI-powered research or outreach tools is considered a strong advantage
- Analytical mindset with the ability to interpret performance data and adjust tactics
- Strong written and verbal communication skills
- Highly organized, disciplined, and accountable