Justrite Safety Group is a dynamic organization dedicated to protecting people, property, and the planet through advanced industrial safety solutions. They are seeking a Product Manager to drive market strategy and grow sales in core product categories, responsible for market research, competitive analysis, and product life-cycle management.
Responsibilities:
- Develop deep understanding of our portfolio and positioning in the market for Safety Identification products to drive profitable growth for the business
- Drive multi-channel market strategy to segment and target customers in opportunity verticals
- Understand competitive forces; conduct periodic market evaluations; assist in creating new-product roadmaps based on solid fundamentals for opportunity
- Conduct category line reviews and support sales organization in identifying opportunities for cross-sell and driving product portfolio to market
- Collect and leverage voice of customer and voice of distributor to craft differentiated value propositions in key product categories and target verticals
- Build business cases to support investment in new programs; drive NPI projects to meet schedule milestones and tollgates; collaborate cross-functionally as appropriate to develop commercialization plans
- Create and manage pricing strategies
- Identify and drive product enhancements, and support quality improvements and cost reduction opportunities of assigned product lines
- Support sales and participate in key industry events and customer meetings through presentations as appropriate to promote the product, services and overall brand
- Collaborate with marketing and e-commerce teams to develop marketing collateral in support of target verticals and ensure accurate conveyance of value proposition
- Miscellaneous duties in support of sales and marketing-related objectives
Requirements:
- Minimum 3-4 years of experience in Product Management, product support, technical marketing, or related functions within a manufacturing or tangible goods organization
- Four-year college or university degree in Marketing, Engineering or Business Management or equivalent preferred
- Experience in or marketing to Safety, Manufacturing, Construction, or Petrochemical industries a plus
- Ability to conduct research and analyze data to glean valuable insights and identify opportunities to grow sales
- Ability to think strategically and translate strategy to tangible action plans, with a keen understanding of process efficiency and product life cycle
- Experience working collaboratively with marketing, sales, manufacturing, finance and supply chain in a cross-functional team environment
- Ability to travel up to 30%-40%
- Professionalism, business acumen – possess insight to larger business goals and objectives and understand how the role fits into overall strategy
- Ability to prioritize obligations, meet deadlines, and manage multiple responsibilities
- Excellent written and verbal communication skills, to include speaking in front of an audience and copy-writing
- Proficiency in common software programs, i.e. MS Office suite, e.g., Word, Excel, PowerPoint
- Team player – flexible, able to adjust to shifting priorities; positive 'can-do' attitude