ClassDojo is a company focused on providing children with an engaging education experience through its communication app used in K-12 schools. The Monetization Growth Product Manager will be responsible for developing a consumer revenue engine that aligns with user value, driving monetization strategies, and collaborating across teams to enhance product offerings.
Responsibilities:
- Own one of the most important growth levers for ClassDojo: building a consumer revenue engine that feels deeply aligned with user value
- Design and scale monetization experiences that millions of families choose to pay for—and love using
- Craft and iterate on high-quality experiments that drive both user delight and business impact
- Use a mix of research, behavioral insight, data, and intuition to shape our subscription experience, pricing, bundling, positioning, and conversion flows
- Operate with high autonomy and ownership, partnering directly with co-founders and product leaders to define and deliver on long-term strategy
- Go deep on product craft, working across disciplines to deliver creative, elegant solutions to user problems—then scale them globally to support our mission of helping every child reach their full potential
Requirements:
- 5+ years of growth product management experience shipping high-quality, at-scale consumer products across at least two companies—one of which had >1M users and one that was not a late-stage company
- Deep monetization experience: proven success driving revenue growth through creative, user-centric monetization strategies on consumer products
- Strategic product thinker with exceptional product intuition—able to uncover user needs, generate insights, and craft novel product solutions that drive business impact
- Experience working on complex consumer ecosystems such as social platforms, marketplaces, or similarly multi-sided products
- Strong analytical mindset: comfortable exploring data, validating hypotheses, and shaping strategy using both qualitative and quantitative signals
- Track record of high ambition and outsize business impact—able to thrive in fast-moving, resource-constrained environments
- Excellent cross-functional leadership: collaborates effectively with engineering, design, data, marketing, and leadership to drive alignment and execution
- Strong communication and storytelling skills, both written and verbal—able to clearly articulate product vision, strategy, and trade-offs
- Experience leading monetization work in social or marketplace products
- Background in both 0-to-1 and growth-stage product development; ideally has seen consumer products through multiple life stages
- Experience growing consumer products in international markets
- Strong track record of influence and leadership without authority; has coached or mentored other PMs
- Experience working at a high-bar, product-driven company with a culture of excellence
- Familiarity with pricing, payments infrastructure, or revenue optimization techniques
- Demonstrated ability to act as a thought partner to execs on product and revenue strategy
- Comfort navigating ambiguity and scaling efforts from scratch with autonomy and ownership