Business Development Manager - Automotive Electronics

H.B. Fuller is the largest pureplay adhesives company in the world, known for its innovative coatings, adhesives, and sealants. The Business Development Manager – Automotive Electronics is responsible for identifying and developing new business opportunities within the automotive electronics market segment, leading global growth strategies, and delivering differentiated adhesive solutions for various automotive applications.

Responsibilities:

• Develop and execute global business strategies to achieve double‑digit growth and meet the five‑year revenue objective
• Conduct in‑depth market, customer, and competitive landscape analysis to identify high‑growth regions and applications
• Translate market insights into regional and global growth plans and optimize resource allocation
• Allocate approximately 60% of time to prospecting and new business development
• Identify and pursue strategic opportunities in automotive electronics applications, including control units, IVI, ADAS, and related systems
• Align internal teams, including R&D and Technical Service, to support long‑term customer acquisition and growth
• Deliver comprehensive adhesive solutions for automotive electronics, including conformal coating, thermal management, potting, structural bonding, underfill, liquid encapsulant, and related technologies
• Ensure solutions meet customer performance requirements, regulatory standards, and H.B. Fuller innovation objectives
• Build and maintain senior‑level relationships with OEMs and Tier‑1 suppliers
• Develop long‑term collaboration strategies based on deep understanding of customer business and technical needs
• Clearly communicate H.B. Fuller’s value proposition and strategic fit
• Demonstrate strong knowledge of automotive standards and quality systems (ISO, IATF)
• Support compliance with reliability testing requirements, including thermal cycling and vibration
• Negotiate commercial and technical agreements to achieve mutually beneficial outcomes
• Manage complex customer and technical projects across global regions
• Coordinate cross‑functional teams including R&D, Supply Chain, and Customer Service
• Operate effectively in a global, matrixed organization
• Consistently utilize Salesforce and pricing tools to manage pipeline, forecasting, and opportunities
• Develop and execute sales plans that optimize product mix, pricing, and service to drive profitability

Requirements:

• Bachelor's degree in technical, mechanical, electronics, chemistry, or marketing discipline
• Minimum of 10 years of business development or sales experience in automotive electronics or a closely related industry
• Proven track record of hunting new business and delivering sustained revenue growth
• Expertise in automotive electronics applications such as control units, IVI, ADAS, and related systems
• Strong working knowledge of automotive standards (ISO, IATF) and reliability testing requirements
• Excellent communication, presentation, and problem‑solving skills
• Ability to operate effectively in a global, matrixed environment
• Valid driver's license and willingness to travel (travel percentage dependent on territory)
• Advanced technical or business degree
• Hands‑on experience with adhesive technologies including conformal coatings, thermal management, potting, structural bonding, underfill, and encapsulation materials