Marketing Manager (Equity Position)

Tribiut is a dynamic tech startup that drives innovation in the online social landscape, connecting individuals to self-growth experiences. They are seeking a strategic, hands-on Marketing Manager to lead marketing campaigns and initiatives, manage a small team, and grow brand awareness and revenue.

Responsibilities:

• Own and evolve a comprehensive marketing strategy aligned to company objectives, positioning, and target customer segments
• Lead and manage multi-channel marketing programs end-to-end (email, paid social, content, partnerships, SEO/SEM), including planning, execution, and optimization
• Drive go-live and go-to-market planning for new product features and launches in partnership with product and operations
• Establish a market and competitor intelligence cadence, translating insights into messaging, campaigns, and prioritization
• Define KPIs and build a reporting rhythm for organic and campaign performance, translating data into clear decisions and next steps
• Own stakeholder management with leadership, external partners, creators, and customers, ensuring alignment and accountability
• Partner closely with product to align marketing plans with the roadmap and ensure an exceptional user experience from acquisition through retention
• Collaborate with sales and revenue stakeholders to create and improve lead generation, lead nurturing, and lifecycle marketing programs
• Manage, coach, and develop a small team of marketing professionals, including goal setting, feedback, and performance management
• Own marketing operations and project management: timelines, resourcing, prioritization, process, and execution quality across initiatives
• Manage marketing budgets and spend, including forecasting, vendor management, and ROI-based allocation
• Marketing Manager should be able to exercise: Idea Generation - Copy Creation - Strategy - Research - On-Time Content - Creator Outreach - Community Engagement (and be able to jump in and execute when needed)

Requirements:

• Bachelor's degree in marketing, business administration, or a related field (MBA preferred)
• 7+ years of marketing experience, with a proven track record owning strategy and executing successful campaigns
• Must have startup experience and comfort operating in ambiguity
• Must have go-live / go-to-market experience for product launches
• Must have experience managing and developing a marketing team
• Must be hands-on and able to execute on tasks when needed
• Experience in project management and building repeatable processes
• Strong analytical skills, with the ability to use data to inform decisions and measure success
• Excellent communication and interpersonal skills, with the ability to build relationships and influence stakeholders at all levels
• Strong leadership skills, with the ability to motivate and inspire a team
• Self-starter mentality with the ability to thrive in a fast-paced, dynamic startup environment
• Experience with marketing automation and CRM tools, social media platforms, Google Ads, and organic growth
• Sales experience
• Business development experience
• B2B marketing experience
• Passion for fintech, personal growth, and the potential of technology to transform the financial and personal development industry