OuterSignal is a marketing intelligence and personalization platform that helps consumer brands understand their customers better. They are seeking a Sales Development Representative to qualify inbound leads and run targeted outbound campaigns to engage high-fit DTC brands, ultimately turning interested brands into qualified meetings.
Responsibilities:
- Qualify inbound leads: Engaged brands get routed to you for qualification. You confirm fit, engage decision-makers, and book demos for our Account Executives – speed matters, and you're expected to respond fast
- Run outbound prospecting: Research and identify high-fit DTC brands on Shopify, build targeted prospect lists, and run multi-channel outreach campaigns (cold calls, email, LinkedIn, creative plays)
- Book qualified meetings: Your primary metric. A qualified meeting means the brand is the right size, a decision-maker was on the call, and the demo actually took place
- Own the pre-demo experience: Manage no-shows and reschedules, prepare pre-call research packets for AEs, and make sure every meeting is set up for success
- Become a product expert: Develop enough fluency in OuterSignal's platform and the eCommerce landscape to articulate value in 30 seconds and earn more time on every call
- Maintain CRM discipline: Manage sequences, keep the CRM clean, and ensure every lead has accurate source attribution
- Build creative outreach plays: Go beyond the standard cold email – think personalized videos, sample enrichment reports, warm intros through partners, and conference networking
Requirements:
- 0–2 years of sales or business development experience – SaaS experience is a plus, but hunger and coachability matter more than years on a resume
- Speed and responsiveness: You understand that inbound leads go cold fast. You're the kind of person who responds in minutes, not hours
- Outbound DNA: You're energized by cold outreach, not intimidated by it. You've made cold calls before (or you're ready to start) and you don't take rejection personally
- eCommerce curiosity: You understand (or want to learn) how DTC brands operate – Shopify, Klaviyo, Meta ads, and the tools that power modern e-commerce
- Strong communicator: You can earn 30 more seconds on a call with a skeptical prospect, write emails that get replies, and articulate value concisely
- Self-starter mentality: You thrive in a fast-paced startup environment, manage your own pipeline and activity, and don't wait to be told what to do
- Resilience and grit: You can hear 'not interested' 20 times in a day and still bring energy to call 21
- Tech savvy: Comfortable with CRM, AI tools, and a deep commitment (and evidence of) learning new tools quickly