Principal Product Designer, Innovation & Growth

Yahoo is a leading digital media company that guides millions globally with its iconic products. As a Principal Product Designer, you will lead the design direction for AI-driven consumer interfaces, transforming complex technologies into user-friendly products while guiding multidisciplinary teams.

Responsibilities:

• Lead the end-to-end architectural design of agentic companions and generative interfaces, moving from abstract AI concepts to polished, production-ready solutions
• Architect and oversee AI-augmented design workflows, implementing tools that increase the team's speed and quality of visual exploration
• Work upstream with executive leadership to shape the strategic design direction of AI initiatives across the Yahoo portfolio
• Utilize prompt engineering and structured interaction with LLMs to prototype, validate, and iterate on complex user flows and personalized content experiences
• Establish and enforce standards for validating AI-generated design outputs, ensuring consistency, brand alignment, and the absence of technical hallucinations
• Collaborate cross-functionally with Researchers, PMs, and Engineers to turn high-ambiguity concepts into user-centered solutions
• Foster a culture of AI-driven excellence by mentoring designers on how to replace repetitive design tasks with automated, AI-assisted workflows
• Partner with research teams to gather data-driven insights, ensuring our AI products solve real user pain points
• Present complex design rationales to senior stakeholders, defending the "why" behind AI-driven interactions with clarity and technical confidence

Requirements:

• 8+ years of experience designing high-scale digital products across web and mobile
• Experience directly leveraging AI (generative or agentic) within a professional design workflow
• Demonstrated proficiency in using AI tools (e.g., Gemini, Midjourney, Figma AI) for research synthesis, prototyping, and visual craft
• A proven ability to design 'zero-to-one' products, thriving in highly ambiguous, evolving environments
• Master-level product design thinking, with deep expertise in typography, layout, and brand application for consumer surfaces
• A commitment to continuous learning and the proactive suggestion of new AI-driven design methodologies
• Exceptional communication skills, with experience influencing and presenting to executive-level stakeholders
• Experience designing human-in-the-loop systems where AI enhances, rather than replaces, editorial curation
• Specialized knowledge in prompt engineering for design systems or structured data visualization
• Experience in the media, news, or finance industries, navigating the intersection of information integrity and technology
• A portfolio that showcases not just final designs, but the AI-augmented process used to arrive at them