Growth Product Manager

Solace is a healthcare startup aiming to simplify the complex U.S. healthcare system by connecting patients with expert advocates. The Growth Product Manager will focus on improving patient conversion through data-driven experiments and collaboration with cross-functional teams to enhance the overall patient experience.

Responsibilities:

• Own conversion optimization across key funnel surfaces, including paid and organic landing pages, intake flows, and pre-visit touchpoints
• Own funnel-level qualitative research by recruiting and interviewing patients, synthesizing insights into testable hypotheses, and ensuring learnings are shared across the team
• Collaborate cross-functionally with Product, Data, and Design to align experimentation with broader company goals
• Maintain a prioritized CRO backlog tied to business outcomes, not idea volume
• Partner closely with channel managers (Meta, Google Ads, etc.) to ensure message alignment across the entire funnel
• Build and ship experiments directly in Webflow
• Design, launch, and analyze experiments in Statsig
• Translate experiment results into actionable insights and clear recommendations for stakeholders
• Stay abreast of industry trends and best practices in the CRO space. Continuously seek opportunities to enhance the patient and advocate experience through innovative strategies and technology
• Help evolve Solace’s experimentation culture by improving frameworks, documentation, and decision-making standards

Requirements:

• 3–4 years of hands-on CRO experience, ideally in a lead-gen or sales-assisted funnel
• Experience collaborating with cross-functional partners (e.g., product, design, analytics) to deliver seamless, high-impact tests
• Ability to uncover patient needs through qualitative research and turn those insights into experiments that improve the patient journey
• Proficiency in data interpretation, reporting, and optimization; comfortable using dashboards or pulling reports to drive insights
• Strong understanding of A/B testing, experimentation design, and statistical significance
• Proficiency in Webflow, with the ability to independently build and iterate
• Familiarity with experimentation tools such as Statsig (or similar)
• Comfort collaborating in design tools like Figma
• Strong organizational skills and the ability to manage multiple tests simultaneously
• A bias for action — you move fast, make sound decisions, and thrive under tight timelines
• Applicants must be based in the United States