HG Insights is seeking a visionary and results-oriented Director of Product Management to lead the strategic direction and execution of their TrustRadius portfolio. The role involves managing a team of Product Managers and driving growth in vendor adoption and retention while optimizing the buyer journey.
Responsibilities:
- Define and evangelize the 3-year vision and multi-year roadmap for the TrustRadius marketplace, vendor tools, and intent data offerings
- Build, lead, and mentor a high-performing team of Product Managers, fostering a culture of data-driven decision-making, customer empathy, and rapid experimentation
- Lead the evolution of the TrustRadius review site to ensure it remains the most trusted source for B2B buyer intelligence, optimizing for both user engagement and SEO/GEO visibility
- Drive the strategy for the Vendor Portal, transforming it into a mission-critical "command center" where vendors manage their brand, access intent data, and convert leads
- Drive key business outcomes, including revenue growth from lead offerings, vendor portal ARR, and overall business metrics
- Stay ahead of industry shifts in AI-driven search, B2B buying behavior, and the competitive landscape of software review platforms
- Partner deeply with Engineering, Design, Sales, Marketing, and Customer Success to ensure growth and high retention
Requirements:
- 10-15 years of product management experience, with at least 3-5 years direct experience in the software review space (e.g., G2, Gartner)
- Proven track record in SaaS, B2B marketplaces, intent data, or lead generation businesses
- Demonstrated ability to turn complex market problems into clear, actionable product strategies that drive revenue
- Deep experience using data to validate hypotheses, measure product-market fit, and optimize conversion funnels
- Exceptional ability to influence cross-functional teams and align diverse stakeholders around a common vision
- Comfort working with complex data structures, APIs, and integrations that power intent data and marketplace ecosystems
- Bachelor's degree in Business, Computer Science, or a related field
- Experience optimizing content and site experience for maximum visibility in SEO and GEO is a strong plus
- Experience working with demand agencies and/or products used by customer marketers, product marketers, and demand generation is a plus
- MBA or advanced degree preferred