Key skills
AIAnalyticsJiraProduct ManagementSales
About this role
Meta’s mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Meta are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities - we're just getting started.
The Reality Labs (RL) team is seeking a Technical Program Manager to help develop and deploy high impact retail technologies that power the retail displays and demo devices. These programs drive trial and conversion for our Hardware at the point of sale by allowing customers to try our products and understand them better. This role is responsible for executing the demo strategy of product lines from Meta’s RL group that are presented in all consumer facing environments in the North Americas region including: retail and global partner events.
The Retail Technology Program Manager will act as the main point of contact for implementing Retail Demo and Display Technologies, operate cross-functionally and manage the strategic design, planning and execution of demos from prototype to end of life. They will manage and interface with internal marketing, third party technical partners, content creators, channel marketing teams and retail partners.
Responsibilities
Develop demo technical requirements for RL retail demo devices and lead the deployment of the product’s retail launch
* Develop demo technical requirements for retail display partners in-region
* Create demo best practices training and documentation for developers/partners
* Help develop and maintain scalable retail technology solutions such as content and device management systems
* Collaborate closely with Analytics teams to define Key Performance Indicators (KPIs), set program guidelines, develop/select the right analytics tool, review demo/display engagement metrics and build upon the data to improve the customer experiences
* Execute multiple retail demo content and software updates year-round across VR
* Assist stakeholders in the evaluation, selection, and revision of retail demo content
* Partner closely with the Field sales team to understand potential issues and build tech solutions that are field friendly and support fixture tech maintenance by building troubleshooting documents
* Drive alignment between regional marketing teams and the core Demo team to ensure synergy with every demo install and update
* Partner with regional marketing to ensure demos meet the requirements and specifications of different retailers
* Build and track program budgets, develop RFI/RFQ documents to support with technology vendor selection, build supplier SOWs and serve as primary POC for technical vendors
* Manage day-to-day relationships with retail technical support partners and scale the relationships accordingly
Qualifications
5+ years of experience in technical project/product management, or equivalent
* Understanding of Hardware and Software development processes
* Hands-on experience with bug and project tracking tools such as JIRA, Asana
* Experience building and maintaining project trackers for complex technology programs
* Interpersonal, approachable and adaptable
* Interpersonal, approachable and adaptable in a complex, matrixed environment
* Highly effective at managing conflict and address issues between stakeholders swiftly
* Bachelor’s Degree in Electrical, Electronics, Mechanical or Computer Engineering Past Experience in developing and deploying Software in retail environment
* Understanding how retail devices and interactive display technologies are developed is a plus
* Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
* Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
* Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
The Reality Labs (RL) team is seeking a Technical Program Manager to help develop and deploy high impact retail technologies that power the retail displays and demo devices. These programs drive trial and conversion for our Hardware at the point of sale by allowing customers to try our products and understand them better. This role is responsible for executing the demo strategy of product lines from Meta’s RL group that are presented in all consumer facing environments in the North Americas region including: retail and global partner events.
The Retail Technology Program Manager will act as the main point of contact for implementing Retail Demo and Display Technologies, operate cross-functionally and manage the strategic design, planning and execution of demos from prototype to end of life. They will manage and interface with internal marketing, third party technical partners, content creators, channel marketing teams and retail partners.
Responsibilities
Develop demo technical requirements for RL retail demo devices and lead the deployment of the product’s retail launch
* Develop demo technical requirements for retail display partners in-region
* Create demo best practices training and documentation for developers/partners
* Help develop and maintain scalable retail technology solutions such as content and device management systems
* Collaborate closely with Analytics teams to define Key Performance Indicators (KPIs), set program guidelines, develop/select the right analytics tool, review demo/display engagement metrics and build upon the data to improve the customer experiences
* Execute multiple retail demo content and software updates year-round across VR
* Assist stakeholders in the evaluation, selection, and revision of retail demo content
* Partner closely with the Field sales team to understand potential issues and build tech solutions that are field friendly and support fixture tech maintenance by building troubleshooting documents
* Drive alignment between regional marketing teams and the core Demo team to ensure synergy with every demo install and update
* Partner with regional marketing to ensure demos meet the requirements and specifications of different retailers
* Build and track program budgets, develop RFI/RFQ documents to support with technology vendor selection, build supplier SOWs and serve as primary POC for technical vendors
* Manage day-to-day relationships with retail technical support partners and scale the relationships accordingly
Qualifications
5+ years of experience in technical project/product management, or equivalent
* Understanding of Hardware and Software development processes
* Hands-on experience with bug and project tracking tools such as JIRA, Asana
* Experience building and maintaining project trackers for complex technology programs
* Interpersonal, approachable and adaptable
* Interpersonal, approachable and adaptable in a complex, matrixed environment
* Highly effective at managing conflict and address issues between stakeholders swiftly
* Bachelor’s Degree in Electrical, Electronics, Mechanical or Computer Engineering Past Experience in developing and deploying Software in retail environment
* Understanding how retail devices and interactive display technologies are developed is a plus
* Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
* Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
* Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies