Product Strategy Manager, Installed Sound

KEENFINITY Group is a globally leading provider of innovative security and communication solutions. The Product Strategy Manager will drive the commercial success of the Electro-Voice & Dynacord product portfolio, optimizing performance, defining go-to-market strategies, and ensuring flawless execution across teams.

Responsibilities:

• Optimize Commercial Performance: Analyze product portfolio performance, pricing structures, and inventory levels to identify strategic opportunities for near-term and mid-term sales growth and margin optimization. Influence and drive regional leadership to execute targeted actions based on these insights
• Align Product Strategy with Market Demand: Collaborate closely with Product Management to ensure the product roadmap, lifecycle planning, and inventory health align dynamically with emerging customer demand trends
• Drive Operational Efficiency & Revenue Velocity: Lead cross-functional initiatives to strategically minimize excess and obsolete product exposure while simultaneously accelerating revenue cycles
• Orchestrate Commercial Readiness: Own the end-to-end commercialization phase for new products, ensuring a seamless and comprehensive handoff from the Product Management development phase to regional sales execution teams
• Establish GTM Frameworks: Define, implement, and manage a robust product handoff framework that clarifies ownership transitions between Product Management and Sales, guiding products efficiently from concept through successful market launch
• Lead Launch Alignment: Facilitate and lead go-to-market readiness reviews with Regional Sales Directors to secure commercial alignment and confirm launch preparedness across all territories
• Develop High-Impact Sales Tools: Create and maintain best-in-class sales enablement content, including dynamic pitch decks, comprehensive ROI models, competitive analysis battlecards, and actionable playbooks
• Elevate Sales Effectiveness: Design and deliver targeted training programs and workshops to enhance global product knowledge, technical understanding, and overall sales effectiveness
• Serve as Regional Subject Matter Expert (SME): Act as the primary internal expert, translating complex technical capabilities into clear, compelling customer use cases
• Craft Value-Based Narratives: Translate detailed product feature sets into powerful, value-based selling narratives and stories tailored specifically to regional market priorities and buyer personas
• Drive Regional Synergy: Facilitate and promote best-practice sharing across all regions and provide strategic support for key account planning initiatives

Requirements:

• Bachelors degree or equivalent required Business Admin, Marketing
• 2-5 years' experience in similar function
• Experience in collaborative, cross-functional leadership
• Product marketing, market development, product management or sales experience in a similar or related industry
• Up to 25% travel to NA and EMEA
• advanced degree preferred
• B2B technology experience preferred