Manager, Firmware Test Engineering

Company Description

Cricut® empowers people to make and personalize almost anything—from custom cards and apparel to everyday items and home décor. Our smart cutting machines, design apps, and materials make creativity easy and accessible for everyone. We believe everyone is born creative, and our mission is to put the power of handmade into the hands of all. With a passionate community of Makers around the world, Cricut helps turn inspiration into real, tangible creations—one project at a time.

Let’s make.

Job Description

Cricut is seeking an experienced Manager, Firmware Test Engineering (also known in other industries as a Systems Verification or Firmware QA) to lead our firmware quality assurance function while also contributing directly to testing and validation efforts. In this player-coach role, you will both manage and mentor a growing Firmware Test Engineering team and work hands-on with test planning, execution, and automation to ensure the highest standards of quality for Cricut’s firmware and hardware product releases.

You will serve as the key voice for QA in cross-functional discussions, representing customer and end-user perspectives while balancing project timelines and priorities. This role requires strong leadership skills, deep technical expertise in firmware/hardware/software interactions, and the ability to operate both strategically and tactically.

Responsibilities

   Leadership & Management

• Build, lead, and mentor a team of firmware verification quality engineers, providing guidance, feedback, and career development.
• Define and drive firmware quality verification  strategy, processes, and best practices across firmware and hardware testing.
• Allocate resources, set priorities, and ensure timely execution of test plans to support product launches.
• Collaborate with cross-functional stakeholders (engineering, product, manufacturing, design) to align quality goals with business objectives.
• Communicate project status, risks, and recommendations to executives and stakeholders with clarity.

   Hands-On Firmware Test Verification Contribution - Required

• Develop and execute comprehensive test plans, test cases, and automation suites for firmware and hardware systems.
• Perform functional, integration, regression, and system-level testing of firmware across multiple platforms.
• Debug, analyze results, and track defects while working closely with development teams to resolve issues.
• Provide actionable end-user feedback to improve overall product quality and customer experience.
• Partner with contract manufacturers in Asia to align on testing procedures and product readiness.

Qualifications

Required:

• Critical: Proven experience leading or managing Firmware Verification Quality teams in a technical product development environment.
• Critical: Strong background in hands-on firmware, hardware, and software development with ability to code yourself, and teach/mentor others. Requires embedded systems (C/C++) coding proficiency!
• In-Office Daily: Be able and willing to work in our South Jordan, Utah office five (5) days/week, without exception.
• Deep knowledge of communication protocols: USB, Bluetooth Classic, BLE, and Wi-Fi.
• Hands-on experience with microcontrollers, DC motors (steppers, servos), and motor drivers.
• Exposure to sensing, sampling, and feedback control systems.
• Experience writing and reviewing test plans, scenarios, and automation strategies.
• Skilled in debugging, defect tracking, and providing stakeholder updates.
• Familiarity with testing device software/apps on Windows and Mac platforms.
• Intermediate or higher programming experience in Swift, Dart, C/C++, and Python.
• Excellent written and verbal communication skills, with ability to present to both technical and executive audiences.
• Comfortable working across multiple operating systems: Windows, Mac, iOS, Linux.
• Ability to create reproducible bug reports and procedures for firmware/software issues.

⠀Preferred

• Experience testing software that interacts with hardware in consumer electronics.
• Familiarity with state machine testing and qualifying products with embedded systems.
• Background in industries requiring rigorous quality (Aerospace, Medical Devices, Consumer Electronics).
• Previous experience managing or coordinating with offshore/contract manufacturing teams.

What We’re Looking For

We’re looking for a player-coach leader who thrives in a dynamic environment: someone who can roll up their sleeves to execute testing when needed, while also setting vision, building team capability, and driving organizational QA excellence.

If you enjoy balancing leadership with direct contribution and want to shape the future of Cricut’s product quality, we’d love to talk.

Additional Information

We’ve Got You Covered

At Cricut, we take care of our people. Enjoy competitive Medical, Dental, and Vision coverage, a 401(k) match, generous PTO, tuition reimbursement, and a yearly lifestyle stipend to support your wellness and passions. You’ll also receive exclusive employee discounts—and best of all, you’ll be surrounded by some of the most talented, creative, and curious minds out there.

A Quick Note Before You Apply…

Cricut is in an exciting chapter of transformation. We’re evolving fast—refining our strategy, growing our teams, and raising the bar across everything we do. This is an incredible opportunity for the right kind of person—but it’s not for everyone.

We’re looking for A-players—people who thrive in dynamic environments, turn challenges into momentum, and consistently deliver their best work. If that sounds like you, read on.

Here’s what makes someone a great fit for this role (and for this moment at Cricut):

• You move with urgency. You don’t wait for perfect clarity to act—you start, learn, and adjust.
• You set high standards. You take ownership, deliver quality, and hold yourself accountable.
• You stay focused when things move fast. You prioritize what matters most and tune out the noise.
• You collaborate like a pro. You elevate others, communicate clearly, and bring a low-ego, high-output energy.
• You embrace AI as part of your toolkit. From idea exploration to data analysis and creative problem-solving, you leverage AI to accelerate innovation and amplify impact—because technology and creativity go hand-in-hand here.

One More Thing (It’s a Big One)

This role is in-office ALL FIVE days per week. We believe real collaboration, innovation, and culture are built face-to-face. If you’re energized by working alongside smart, kind, creative people—and love those hallway conversations that spark the next great idea—you’ll feel right at home.

If you’re looking for a fully remote role, this is not the right fit. But if you’re excited by challenge, purpose, and building something better—let’s make something amazing together.

Relocation Statement:

• This position is eligible for relocation assistance.

What to Do Next: Please attach your resume, cover letter and/or include links to your portfolio or other social presence. If you want to show your super powers in other ways – include that information too. You can be sure that Cricut® is an employer who values individuality, equality and diversity, so tell us what you’re all about. If you are a Maker or a DIY enthusiast, whether you think you are a good one or not, we would love to hear about it when you send us your information.

Cricut® is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. This position is contingent on successfully completing a Criminal Background Check upon hire. Cricut participates in E-Verify.