Principal Product Manager, Accessibility

Siteimprove helps organizations build inclusive, compliant digital experiences across digital content. They are seeking a Principal Product Manager to lead the Accessibility pillar, owning product strategy and driving outcomes while collaborating closely with engineering and design teams.

Responsibilities:

• Lead product strategy & outcomes
• Own the product strategy for your domain: vision → bets → roadmap → results
• Define and drive metrics (e.g., activation, retention, remediation throughput, issue recurrence, compliance readiness, customer retention influence)
• Make smart tradeoffs across customer value, time-to-impact, technical feasibility, and go-to-market leverage
• Run continuous discovery with customers and users (accessibility leaders, developers, marketers, compliance teams)
• Use qualitative + quantitative insights to identify the highest-leverage problems
• Write crisp problem definitions, success metrics, and decision docs; socialize them early and often
• Partner tightly with Design and Engineering in a true “trio” model
• Break big bets into shippable increments; deliver value continuously
• Ensure solutions are usable, accessible, secure, and enterprise-ready
• Align with GTM (Sales, CS, Marketing), Support, and Enablement to ensure successful launches and adoption
• Build clear product narratives: positioning, value props, packaging implications, and customer-facing messaging
• Influence executive and stakeholder decisions with data, clarity, and strong product judgment
• Coach PMs and cross-functional peers on product craft: discovery habits, strategy clarity, writing, prioritization, and decision-making
• Establish reusable frameworks, templates, and operating cadence for your domain (PRDs, opportunity canvases, experiment plans, launch checklists)

Requirements:

• 8+ years in Product Management (or equivalent), with experience shipping B2B SaaS at scale
• Strong product sense: you can turn ambiguity into clear problem statements, coherent strategies, and simple solutions
• Demonstrated success leading complex cross-functional initiatives with engineering and design
• Excellent written + verbal communication; you write docs people actually read
• Comfort with data: you can define metrics, interpret funnels/cohorts, and combine data with qualitative insight
• High ownership mindset: you act like a GM for your domain
• Accessibility domain experience (WCAG, ADA, EAA), compliance workflows, or enterprise governance products
• Experience building workflow products (triage → assign → fix → verify), and/or automation/AI-assisted systems
• Integrations/platform experience (APIs, webhooks, partner ecosystems, CMS, design/dev toolchains)
• Experience influencing packaging/pricing or multi-product suites
• Familiarity with regulated enterprise customers and security/compliance constraints