Keyword Research and Topic Identification • Conduct keyword research to identify search opportunities related to services, products, and campaigns. • Understand search intent and organize keywords into logical content topics. • Identify gaps in existing website content and suggest new topics that can improve organic reach. Content Planning and Structuring • Prepare structured content outlines before writing. • Define the correct heading structure and logical flow of information. • Ensure each article or page clearly answers the user’s query. SEO Content Writing • Write SEO-optimized blog posts, service pages, and website content. • Integrate keywords naturally without affecting readability. • Maintain clear language and structured formatting that supports search performance. On-Page Optimization • Optimize titles, meta descriptions, and internal links. • Ensure proper use of headings and keyword placement. • Update existing pages when improvements are required. Performance Review • Monitor organic traffic and keyword ranking changes. • Identify pages that require updates or optimization. • Adjust content based on feedback from Digital Marketing and SEO teams.

Requirements

Experience • 2–4 years of experience in SEO content writing or digital content creation. • Experience working in a marketing or digital agency environment. • Experience creating content for GCC audiences is required. Skills • Strong writing and editing skills in both Arabic and English. • Solid understanding of keyword research and on-page SEO principles. • Ability to structure long-form content clearly and logically. • Strong research skills and attention to detail. Portfolio • A portfolio showing SEO-focused content across different industries or brands. Strong Advantage • Experience writing for E-commerce businesses. • Familiarity with SEO tools such as Google Search Console, Ahrefs, or SEMrush

SEO Content Creator

About this role

Requirements