Brand Communications Manager

Brand Communications ManagerSeattleFull-timeInternet / Electronics / Games - MarketingResponsibilitiesWhy join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! For more information, please visit: https://us.anker.com/ Location: Onsite at our Bellevue, WA office About the Role: We are seeking a Brand Communications Manager to lead the execution and evolution of brand communications across owned and shared channels. This role focuses on brand narrative development, messaging frameworks, and cross-functional alignment. The ideal candidate is a strong brand storyteller and operator who can translate company strategy into clear, consistent messaging and enable teams to communicate effectively at scale. Key Responsibilities: 1. Brand Narrative & Messaging - Own and evolve core brand narratives, messaging frameworks, and positioning documents - Develop and maintain brand voice guidelines and communications playbooks - Ensure consistency of messaging across campaigns, launches, and regions 2. Communications Enablement - Enable internal teams (Marketing, Product, Sales, HR) with messaging toolkits, FAQs, and talking points - Partner with leadership to shape messaging for company initiatives, announcements, and milestones - Review and guide communications outputs to ensure alignment with brand standards 3. Cross-Functional & Regional Alignment - Partner closely with global brand and marketing teams in the U.S., Europe, and China to align messaging execution - Coordinate communications planning and timelines across teams - Act as a point of alignment for brand communications across functions 4. External Communications Support - Support external communications efforts by providing messaging direction and content support - Review press materials and announcements for brand consistency and clarity 5. Measurement & Optimization - Define qualitative and quantitative indicators for brand communications effectiveness - Review performance data and provide recommendations for messaging improvementsQualifications- Bachelor's degree in Communications, Marketing, Journalism, English, or a related field - 5 to 8 years of experience in brand communications, marketing communications, or related roles - Proven experience developing brand narratives and messaging frameworks - Strong writing and editing skills across consumer and corporate formats - Experience working cross-functionally with senior stakeholders - Strong organizational and communication skills - Experience in consumer tech or consumer products - Experience supporting global or multi-regional teams Perks of Benefits: Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees: - 10 Days Company Recognized Holidays - Paid time Off - up to 15 Days - 401(k) and company match - Medical & Dental & Vision Insurance Coverage - Donation Match - Employee Assistant Program 【For Pay Transparency】Compensation Description The base salary range for this position in the selected city is $100,000 - $120,000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/ incentives/ restricted stock units. Anker Innovations is committed to a diverse and inclusive workplace. Anker Innovations is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Please contact hr-recruit@anker-in.com if you have any questions.Apply