Roche is a global leader in healthcare dedicated to advancing science and ensuring access to healthcare for everyone. The International Product Manager is responsible for driving the global brand strategy for diagnostics products, managing the product lifecycle, and collaborating across functions to ensure successful product launches and market performance.
Responsibilities:
- Drive Global Portfolio Adoption & Commercial Success: Lead cross-functional collaboration across Global Functions, Regions, and Affiliates to accelerate worldwide adoption, customer value, and revenue growth of the Cervical Cancer (CxCa) portfolio
- Shape Strategic Market Direction: Analyze global market trends, customer needs, and competitive landscapes to define long-term strategies, inform senior leadership decisions, and guide product roadmaps. Represent the organization at key external forums (e.g., WHO meetings)
- Own End-to-End Product Lifecycle Management: Hold full accountability for commercial product development from concept through launch, on-market optimization, and end-of-life management—ensuring delivery on scope, timeline, and budget
- Enable Affiliate Excellence & Knowledge Transfer: Serve as the primary global point of contact for Regions and Affiliates, driving alignment through clear messaging, insights sharing, and support for tenders and local commercialization efforts
- Lead Cross-Functional Integration: Act as a central integrator across R&D, Marketing, Regulatory, Supply Chain, and Commercial teams to ensure seamless execution and market readiness. Contribute to and help shape International Business Team (IBT) meetings
- Strengthen On-Market Performance: Provide strategic guidance on product support activities, including complaint management and quality-related issues, ensuring customer satisfaction and brand integrity
- Identify Growth & Portfolio Opportunities: Gather and prioritize global customer requirements, uncover portfolio gaps, and identify new market opportunities through data-driven analysis
- Drive Competitive Advantage: Monitor and assess competitor activities, develop proactive response strategies, and oversee implementation of the global marketing strategy in partnership with M&CI and Affiliates