Randstad Digital Americas is seeking a Social Media Manager to help shape how executives and developers engage with their global community. This role focuses on authentic social storytelling to build trust and connection within the gaming industry.
Responsibilities:
- Partner with senior leaders to draft and refine social content that captures their unique, authentic voices
- Manage social media content calendars and platform strategies for high-visibility studio individuals
- Monitor community sentiment and engagement to provide qualitative insights to internal teams
- Collaborate with Marketing and PR to align individual social activity with major franchise milestones and cultural moments
Requirements:
- 5+ years of experience managing social media for high-visibility individuals, executives, or developers
- Exceptional copywriting skills with a proven ability to adapt tone for different audiences and platforms (X, LinkedIn, Instagram)
- Deep understanding of online communities and how conversations evolve across social platforms
- Undergraduate degree in Communications, Marketing, or a related field
- Professional experience within the gaming industry
- Proficiency with social media management tools like Sprinklr
- Experience in reputation management or brand building for creators and leaders