Miaplaza, Inc. is a company focused on enhancing student experiences through innovative product solutions. The Product Manager will work closely with Engineering and UX teams to identify opportunities, shape solutions, and drive improvements that influence student success and business growth.
Responsibilities:
- Develop and maintain a clear vision for your product area that guides prioritization and connects to the broader Product Vision & Strategy
- Define the specific outcomes your team will target, ensuring alignment between user needs, business objectives, and the Product Vision & Strategy
- Continuously evaluate and sequence discovery and delivery work based on strategic priorities
- Collaborate with UX and domain experts to conduct customer research, including interviews, to understand user needs, pain points, and behaviors
- Work with the analytics team to conduct data analysis to identify user behavioral patterns and abandonment triggers
- Collaborate with educational content specialists to ensure academic effectiveness
- Monitor feedback channels (exit surveys, customer requests, customer service tickets, Facebook support groups) to extract key insights on customer needs and behaviors
- Partner with UX on developing and maintaining detailed user personas based on behavioral research and data analysis
- Identify the highest-impact problems and opportunities within your product area based on discovery insights
- Analyze how competitors and other products have addressed similar opportunities and extract actionable insights for product decisions
- Define success metrics that tie user behavior changes to business outcomes (completion rates, engagement, retention)
- Work with your trio (Product Manager, UX Designer, Engineering Manager) to create experiments to validate hypotheses and test assumptions about user behavior and feature effectiveness
- Document decision records with clear stakeholder sign-offs and conditions for moving forward
- Work with your EM to break down complex features into phased launches with clear validation criteria
- Partner with engineering on technical feasibility assessments and resource planning
- Write comprehensive product requirements that clearly link business objectives, desired product outcomes, identified opportunities, and proposed solutions with supporting evidence throughout
- Manage stakeholder expectations and communicate tradeoffs, securing buy-in and sign-off from leadership and cross-functional partners
- Function as the subject matter expert on your product area, providing guidance and answering questions for cross-functional teams
- Coordinate cross-functional teams throughout the development process
- Communicate feature releases and updates to all stakeholders, including customers, support teams, and internal departments
- Monitor test results and post-launch metrics to measure and learn from actual impact
- Participate in post-launch retrospectives, document learnings for future cycles, and iterate based on learnings
Requirements:
- 2+ years of experience working on software within a product development team. Relevant experience may include product management, UX/design, engineering, QA/testing, or other hands-on product development roles
- Proven track record of launching features that drove measurable business outcomes
- Experience working with cross-functional teams (engineering, design, domain experts, data, marketing)
- Background in data-driven decision making and A/B testing
- Experience with A/B testing platforms and statistical interpretation
- Familiarity with product management tools (Jira, Asana, Notion, etc.)
- Strong written and verbal communication skills with the ability to influence stakeholders
- Customer research experience, including conducting interviews and synthesizing insights
- Ability to translate business objectives into clear product requirements
- Experience creating PRDs, specifications, and feature rollout plans