Patient Marketing Manager

Naveris, Inc. is a precision oncology diagnostics company focused on improving cancer detection and patient outcomes. They are seeking a Patient Marketing Manager to lead patient engagement strategies, build community support, and develop educational resources for patients with HPV+ cancer.

Responsibilities:

• Define and execute a comprehensive patient engagement strategy supporting NavDx test adoption
• Identify opportunities to improve patient awareness and engagement throughout the survivorship journey
• Build and manage a patient community platform that facilitates interaction and support among HPV+ cancer survivors
• Establish and manage a Patient Advisory Board to provide insights into patient needs, experiences, and educational priorities
• Develop partnerships with patient advocacy groups and survivorship organizations, and foundations
• Manage Naveris participation in survivorship programs, conferences, and community events
• Develop patient education materials, resources, and events that explain the value of NavDx testing in surveillance and recurrence monitoring
• Ensure materials are accessible, clear, and aligned with patient needs and clinical messaging
• Drive patient engagement through social media and digital platforms, building awareness of HPV-related head and neck cancer and the importance of monitoring
• Manage patient-focused campaigns including storytelling, testimonials, and educational content, by working with Marketing team members (content, design, etc.)
• Develop patient engagement strategies that reinforce the importance of regular NavDx testing during surveillance
• Create campaigns that encourage patients to stay engaged with their monitoring schedule
• Partner with the broader marketing team to develop patient communication tools and campaigns
• Collaborate with medical affairs, sales, and clinical teams to ensure educational materials are accurate and impactful

Requirements:

• 5+ years experience in patient marketing, consumer marketing, or patient engagement in healthcare, diagnostics, or biotech
• Experience developing patient education or advocacy programs
• Strong understanding of digital marketing and social media engagement
• Excellent project management and cross-functional collaboration skills
• Experience in oncology, diagnostics, or precision medicine
• Experience working with patient advocacy organizations
• Background in community-driven marketing or patient support programs