Nextdoor is the essential neighborhood network that connects neighbors, public agencies, and businesses around local information. As the Staff Product Manager for Ads Optimization, you will lead the strategy and roadmap for campaign performance, collaborating with engineering and data science teams to enhance advertising outcomes and platform efficiency.
Responsibilities:
- Define and own the vision and roadmap for campaign optimization, including bidding algorithms, pacing systems, auction dynamics, and automation capabilities
- Partner with Data Science, Engineering and ML to shape experimentation strategy, define model success criteria, and translate model performance into advertiser value
- Develop and own advertiser experience for campaign delivery optimization features that reduce friction and improve advertiser outcomes
- Collaborate with Sales and Product Marketing to ensure optimization capabilities are intuitive, explainable, and compelling to advertisers
- Influence cross-functional alignment on tradeoffs between short-term performance gains and long-term architectural investments
- Present strategy, impact, and performance insights to senior leadership, serving as the strategic voice for Ads Optimization across the organization
- Participate in in-person Nextdoor events such as trainings, off-sites, volunteer days, and team building exercises
- Build in-person relationships with team members and contribute to Nextdoor’s company culture
Requirements:
- 7+ years of product management experience, with 3+ years of experience in advertising technology and marketplace optimization
- Deep understanding of ads auction dynamics, bid optimization, budget pacing, and delivery systems
- Comfortable discussing ML models, experimentation frameworks, ranking systems, and system architecture with engineers and data scientists
- Strong cross-functional leadership, able to drive alignment across Engineering, Data Science, Revenue, and Marketing without heavy process
- Clear point of view on how automation and AI can transform advertiser outcomes
- Strong written and verbal communication skills; able to influence executives and explain technical concepts clearly
- Eagerness to explore and apply AI and emerging technologies to reimagine how work gets done