Slalom Flex (Project Based) - Digital Marketing Specialist

Slalom is a human business and technology consulting company focused on delivering transformative outcomes for clients. The Digital Marketing Specialist will build and execute targeted ABM campaigns across digital channels, with a strong emphasis on email marketing and campaign performance tracking.

Responsibilities:

• Build and execute targeted ABM campaigns across digital channels, with a strong focus on email marketing
• Develop and deploy personalized email journeys aligned to account segments, personas, and buying stages
• Build executable assets within marketing automation platforms such as Marketo
• Manage end-to-end campaign setup, including segmentation, audience lists, QA, scheduling, and launch readiness
• Support rapid campaign deployment while balancing multiple timelines, priorities, and stakeholder inputs

Requirements:

• 3–5 years of experience in digital marketing, campaign execution, or demand generation within a B2B environment
• Hands-on experience building and deploying email campaigns in a marketing automation platform
• Strong understanding of segmentation, testing, deployment workflows, and campaign performance tracking
• High attention to detail, strong QA discipline
• Strong communication skills and the ability to work effectively across marketing, sales, operations, and creative teams
• Exposure to Adobe Experience Cloud
• Basic HTML/CSS knowledge for email editing and troubleshooting