Dexcom Corporation is a pioneer and global leader in continuous glucose monitoring (CGM). They are seeking a Staff Program Manager to work with the Global Commercial Analytics team, focusing on driving data-driven marketing strategies and optimizing marketing programs.
Responsibilities:
- You lead the development and execution of omnichannel marketing programs that integrate channels and enhance provider and customer engagement
- You manage the implementation of Commercial Mix Modeling (CMM) to optimize cross‑channel marketing spend and drive measurable ROI
- You drive platform selection and lead contract negotiations with software vendors to ensure enterprise‑scale cost optimization
- You oversee the development and governance of global marketing taxonomies to ensure cross‑functional data interoperability and accurate commercial attribution
- You standardize metadata tagging processes across the marketing technology stack to improve personalization, funnel transparency, and reporting consistency
- You implement program‑management processes including platform selection, intake workflows, Gantt chart planning, and funnel reporting
- You monitor programs and projects from initiation through delivery, coordinating requirements, stakeholder alignment, milestones, UAT, timelines, and change‑management activities
- You collaborate with Marketing teams to design, track, and evaluate marketing campaigns, digital engagement strategies, and lead‑generation initiatives
- You partner with technical and marketing teams to develop and maintain marketing data platform
- You build strong partnerships with Marketing and Commercial stakeholders to gather their roadmaps and communicate the Commercial Operations Analytics roadmap
- You ensure that Commercial Operations and Marketing remain aligned with Enterprise Council requirements regarding policies, reporting, and deliverables
- You manage GDPR‑related updates and documentation across the CRM and marketing‑technology ecosystem to ensure compliance
- You apply direct‑attribution methodologies for web properties to strengthen measurement accuracy and improve marketing efficiency
Requirements:
- Typically requires a Bachelor's degree and a minimum of 8-12 years of related experience
- You have strong experience collaborating across Sales, Commercial Operations, Marketing Analytics, Technical Marketing, or similar business functions
- You bring proven program and project‑management capabilities, including cross‑functional coordination and stakeholder communication
- You have demonstrated ability to communicate insights and recommendations clearly to business leaders and executive stakeholders, including Marketing leadership
- You bring hands‑on experience partnering with Data Science teams to translate business needs into actionable requirements
- You have proficiency working with cloud‑based environments such as AWS, GCP, or Azure
- You have strong technical marketing skills, including product positioning, competitive analysis, and translating features into customer value
- You bring hands‑on experience with digital marketing analytics, campaign management, and marketing‑automation platforms such as Google Analytics, Marketo, or HubSpot
- You have strong working knowledge of CRM systems and modern marketing‑technology stacks
- You demonstrate a solid understanding of change‑management principles and performance‑evaluation processes
- You excel in environments with rapidly evolving business rules and bring a high level of attention to detail
- At this level a graduate degree may be desirable with 4 years of related experience