CyberArk is a global leader in identity security, trusted by organizations around the world to secure human and machine identities. They are seeking a Senior Product Marketing Manager who will act as a subject matter expert and lead go-to-market efforts for product launches while collaborating across various teams to drive impactful messaging and positioning.
Responsibilities:
- Create impactful and differentiated product positioning and messaging
- Conduct qualitative and quantitative research to deliver market insights
- Lead go-to-market efforts for product launches and develop marketing / sales enablement material for new product initiatives
- Produce impactful sales enablement resources for sellers, sales engineers and partners
- Collaborate closely with solutions marketing and brand experience teams on demand generation, content marketing and thought leadership initiatives
- Serve as subject matter expert, developing and presenting collateral for Venafi customer events, webinars and industry events
- Work cross-functionally to inform product strategy
Requirements:
- 7+ years of professional experience in security, marketing, sales engineering, sales enablement and/or product management (open to candidates with developer experience who are interested in making the transition to product marketing)
- Ability to communicate effectively verbally and in writing
- Ability to articulate / align technical features to customer needs
- Ability to work in a dynamic environment and solve problems with a positive attitude
- Experience with market research is a significant plus