Senior Director, Product Marketing - Procore AI (Datagrid)

Procore Technologies is a leader in construction technology, currently transitioning to incorporate AI into their systems. The Senior Director of Product Marketing for Procore AI will spearhead the strategic positioning and market initiatives for their AI-driven products, focusing on enhancing collaboration and intelligence in the construction industry.

Responsibilities:

• Define and own the "Agentic Construction" category
• Translate complex agentic architectures into high-impact narratives that establish Procore as the leader in applied AI
• Lead the creation of high-velocity enablement playbooks
• Ensure thousands of global sellers and channel partners are equipped with the technical fluency, objection handling, and demo-storytelling required to sell "Intelligence-as-a-Service" to C-level stakeholders
• Act as the primary architect for our global marketing engine
• Partner with Demand Gen, Content, and Field Marketing to ensure AI-first campaigns are technically accurate, vertically relevant, and optimized for high-conversion enterprise engagement
• Develop "Day 1" messaging for General Contractors, Owners, and Specialty Contractors, ensuring our AI solutions address the unique physics of their specific workflows with zero-lag between development and market
• Partner with Product and Finance to design flexible pricing models that reflect the high-value outcomes of agentic automation as systems take on increasingly complex autonomous tasks

Requirements:

• Fluent in LLMs, RAG, and autonomous reasoning
• Proven track record of building and mentoring high-performing, global PMM teams in 'move-fast' environments
• Extensive experience aligning a massive field sales force and a global marketing engine around a unified, fast-moving AI narrative
• 15+ years of PMM leadership, with specific experience leading a major platform shift within a high-growth, global technology company