Fundraise Up is a global fundraising platform that enhances the donation process for nonprofits. They are seeking a Manager, Enterprise & Strategic Marketing to lead marketing initiatives that drive growth in their Enterprise and Strategic segments, partnering closely with Sales leadership to engage decision-makers and support high-value deals.
Responsibilities:
- Own the marketing strategy and execution supporting Enterprise and Strategic pipeline generation and progression
- Partner closely with Sales leadership to align marketing initiatives with account priorities, deal cycles, and strategic growth objectives
- Lead the planning and execution of integrated marketing initiatives including account-based programs, executive events, industry conferences, and targeted campaigns
- Oversee and develop a small team responsible for ABM execution and event operations, ensuring work is prioritized and aligned to revenue goals
- Manage complex initiatives that require coordination across marketing, sales, partnerships, product marketing, and RevOps
- Design multi-touch engagement strategies that combine field experiences, outbound programs, digital campaigns, and executive relationship building
- Monitor performance of Enterprise marketing initiatives and provide regular insights and recommendations to leadership
- Identify operational improvements and recommend new processes or systems that improve the effectiveness of marketing programs
- Build trusted relationships with Sales, Marketing, and external partners to influence decisions and ensure successful program execution
Requirements:
- Minimum of 7 years of B2B marketing experience, with strong exposure to enterprise marketing and the nonprofit sector
- Experience leading multi-channel marketing programs that influence revenue
- Demonstrated ability to translate strategic objectives into operational plans
- Experience managing marketing team members
- Strong cross-functional collaboration skills and ability to partner with Sales, Partnerships, Product Marketing, Content Marketing, RevOps, and executive stakeholders
- Ability to analyze complex situations and prioritize initiatives that deliver the greatest business impact
- Comfortable operating in fast-paced environments where priorities evolve and initiatives require iterative planning
- Excellent communication skills with the ability to present plans, results, and recommendations to senior stakeholders
- Experience supporting high-value sales motions and building programs designed to influence executive decision-makers