Anthropic is a public benefit corporation focused on creating reliable and beneficial AI systems. They are seeking a Customer Marketing, Strategic Program Manager to lead initiatives that center customer engagement in product launches and storytelling, ensuring customer feedback informs the product roadmap.
Responsibilities:
- Support Anthropic launches end-to-end: customer selection, onboarding, feedback collection, and activation for launches
- Manage our early access program end-to-end from a customer marketing perspective—coordinating co-marketing moments, collecting customer proof points during the program, and ensuring participants are set up to share via their own channels when the launch goes live
- Work with Sales and Customer Marketing segment leads to build and maintain customer tiering and tracking in CRM—setting up automated triggers so we know when a customer hits a milestone that unlocks new engagement opportunities
- Manage customer events programming end-to-end: selecting the right customers and speakers, building out session content with Customer Marketing segment leads, prepping speakers, and acting as the customer point of contact day-of
- Support analyst relations efforts by identifying and preparing customers for analyst briefings and inquiry calls
- Build and maintain voice-of-the-customer programs that channel structured feedback to Product teams, surfacing what customers need, what's working, and what isn't
- Coordinate across Sales, Product, PMM, Events, Creative, and Communications to align customer storytelling with launch timelines and go-to-market plans
- Define what great looks like across your programs—set benchmarks for customer participation in early model testing, events, and analyst engagements, and track progress against them