RRD is a global business support services company with over 200 years of experience delivering world-class solutions. The Senior Manager, Marketing Operations – Americas is responsible for leading the execution and operational delivery of marketing across the Americas region, ensuring alignment with enterprise strategy and business priorities.
Responsibilities:
- Lead day-to-day marketing operations across the Americas
- Translate business priorities into executable marketing plans, campaigns, events, and content
- Orchestrate internal teams and external partners to deliver high-quality outcomes on time and on budget
- Act as the primary operational backstop for Americas marketing execution
- Partner closely with Americas-based business leaders to:
- Shape go-to-market narratives
- Support priority growth initiatives
- Translate complex service offerings into clear, compelling marketing outputs
- Share accountability with Digital & PR leadership for overall thought leadership outcomes across the Americas
- Own execution of business- and growth-led thought leadership, including:
- Client-relevant POVs
- Capability narratives
- Event and sales-enabled content
- Personally draft, edit, and refine content as required
- Work closely with subject matter experts to extract insight and translate it into publishable material
- Collaborate with Digital & PR leadership on narrative-led and reputation-focused thought leadership, amplification, and external visibility
- Own planning and execution of industry events, executive roundtables, and client forums
- Manage vendors, logistics, budgets, and post-event follow-up
- Partner with sales and leadership teams to define objectives and measure outcomes
- Manage agencies, freelancers, designers, content partners, and event vendors
- Own briefing, quality control, timelines, and spend discipline
- Ensure partners operate as extensions of the marketing function, not drivers of strategy
- Work closely with Digital & PR leadership to ensure alignment across campaigns, content, PR, and digital amplification
- Partner with global marketing to ensure consistency with enterprise narrative and brand standards
- Represent marketing operations confidently in regional leadership forums
Requirements:
- 10–15 years of marketing experience
- Strong background in BPO, managed services, or outsourcing
- Experience marketing blended delivery models, including: Onshore operations, Nearshore centres, Offshore delivery
- Proven ability to write clearly and persuasively
- Experience working directly with senior business leaders
- Comfortable operating with lean teams and limited structure
- Prior leadership of marketing for a small to mid-sized BPO or services firm
- Experience supporting regulated or risk-sensitive industries
- Strong operational and commercial orientation